Before and After magazine's focus on clarity, simplicity, and elegance has won it legions of fans--fans who will welcome this second volume of the definitive Before and After Page Design by John McWade. Truly an icon of the graphic design community, his insistence on approaching design not as mere decoration but as an essential form of communication is vividly apparent in this cohesive primer on page design and layout. And you could not hope for a better, more qualified teacher. McWade shows readers how to arrange and present information using today's powerful graphics tools. Readers will learn how to design single-page and multi-page documents, brochures, and ads; why one typeface works better than another; and much more. Best of all, they'll discover how to think visually transforming the images in their heads into something that communicates effectively on the page.
Before and After magazine's focus on clarity and simplicity and its insistence on approaching design not as mere decoration but as an essential form of communication have won it legions of fans. If you're among them, you'll welcome the first book from B and A's founder and publisher. John McWade walks his own talk, bringing you a beautifully clear, cohesive, and elegant primer on page design. You'll learn by example how to design single-page and multi-page publications, brochures, and advertisements, applying the principles design professionals live by. You'll also learn how to choose the right font for your project, why one typeface works better than another, and lots more. Best of all, you'll discover how to think visually--transforming the images in your head into documents that communicate effectively on the page.
As the founder of the very first desktop publishing company (PageLab) and the publisher of Before and After magazine, John McWade knows graphics. He also knows business–and the depth of that knowledge comes through in every page of this handsome primer on creating effective business graphics! In these pages, a master of the medium shows you how to use today's tools to create business graphics that communicate your business's identity in a variety of forms. From creating charts, graphs, calendars, and maps to designing newsletters, creating various types of stationery, coming up with an identity, using photos to convey a message, and creating gift certificates, Yellow Pages ads, coupons, forms, and more, this elegantly designed volume shows you how to present your business to the world graphically. Best of all, you'll discover how to think visually–ensuring that your perceptions of your business are the world's perception of your business through the effective use of business graphics.
Here is an amusing collection of ingenious mnemonics devised to help us learn and understand hundreds of important fact as children and can continue to resonate with us as adults. Featuring all the mnemonics you?ll ever need to know, this fun little book will bring back all the simple, easy-to-remember rhymes from your childhood?once learned, fix the information in the brain forever?such as learning to count by reciting ?One, Two, buckle my shoe, Three, Four, knock at the door.? Packed with clever verses, engaging acronyms, curious?and sometimes hilarious?sayings that can be used to solve a problem or cap an argument. Take a trip back to the classroom, and rediscover the assortment of practical memory aids covering a range of different subjects, including spelling, time, mathematics, history, general trivia, and much more. The information is organized in short snippets by category such as: * Geographically Speaking: Remember North East South West by reciting Never Eat Slimy Worms or Naughty Elephants Squirt Water. * Time and the Calendar: ?Thirty days hath September, April, June, and November; All the rest have 31 excepting February alone; And that has 28 days clear; With 29 in each leap year? * Think of a Number: Know the Roman numerals by remembering ?I Value Xylophones Like Cows Dig Milk? * World History: ?In fourteen hundred, ninety-two, Columbus sailed the ocean blue, And found this land, land of the Free, beloved by you, beloved by me? The clever verses, engaging acronyms, curious sayings are endless. Guaranteed to amuse and inform, here is a perfect gift for any language lover?complete with a To/From gift plate.
Gain in-depth knowledge of Premiere Pro, and learn how the software “thinks.” You'll acquire new skills that will help you choose the best workflow for your project, and simplify and accelerate your video editing process. Learn how you can edit a lot faster with smarter workflows that automate several steps in the editing process. You'll also see how custom settings, presets, keyboard shortcuts and templates saves hours of work. By tailoring the software to your needs you save clicks on just about every task. With many traditional jobs now being done by one person, its important to understand audio smoothing, color grading, motion graphics, and advanced editing techniques. You’ll learn these skills and disciplines and see how they'll enhance your project's workflow. All the authors are professional editors and want to know exactly how to cut your film as fast as possible with top quality output. There is invaluable information in The Cool Stuff in Premiere Pro that’s not available anywhere else – not even in Adobe’s own manuals. What You'll Learn Edit faster, no matter what the project Understand the technical stuff, like timeline settings, render codecs, color subsampling, export settings, effect controls and monitor settings Know when to send your clips to other Adobe software, and how to treat them there. Master the Premiere Pro timeline, even stacks of timelines, and edit, trim and adjust with ease Who This Book Is For Video journalists (and everyone else) will learn how to edit faster and get home in time for dinner. Bloggers will learn how to make their online video and audio “pop”. Film cutters will learn how to organize, rough cut and fine tune huge amounts of material effectively and how to output for digital cinema. Experienced video editors will learn how to deal with multi-track audio and to work faster in every step of the edit. Marketing people who edit video for social media and web pages will learn simpler ways to make a faster cut. Teachers in media studies will understand the logic in Premiere Pro, and be better prepared for teaching video editing.
Esquire. Ford Motors. Burton Snowboards. The Obama Administration. While all of these brands are vastly different, they share at least one thing in common: a teeny, little bit of Aaron James Draplin. Draplin is one of the new school of influential graphic designers who combine the power of design, social media, entrepreneurship, and DIY aesthetic to create a successful business and way of life. Pretty Much Everything is a mid-career survey of work, case studies, inspiration, road stories, lists, maps, how-tos, and advice. It includes examples of his work—posters, record covers, logos—and presents the process behind his design with projects like Field Notes and the “Things We Love” State Posters. Draplin also offers valuable advice and hilarious commentary that illustrates how much more goes into design than just what appears on the page. With Draplin’s humor and pointed observations on the contemporary design scene, Draplin Design Co. is the complete package for the new generation of designers.
In this multi-award-winning, bestselling novel, Margaret Atwood has created a stunning Orwellian vision of the near future. This is the story of Offred, one of the unfortunate “Handmaids” under the new social order who have only one purpose: to breed. In Gilead, where women are prohibited from holding jobs, reading, and forming friendships, Offred’s persistent memories of life in the “time before” and her will to survive are acts of rebellion. Provocative, startling, prophetic, and with Margaret Atwood’s devastating irony, wit, and acute perceptive powers in full force, The Handmaid’s Tale is at once a mordant satire and a dire warning.
Author: Margareta Magnusson
Publisher: Simon and Schuster
Release Date: 2018-01-02
A charming, practical, and unsentimental approach to putting a home in order while reflecting on the tiny joys that make up a long life. In Sweden there is a kind of decluttering called döstädning, dö meaning “death” and städning meaning “cleaning.” This surprising and invigorating process of clearing out unnecessary belongings can be undertaken at any age or life stage but should be done sooner than later, before others have to do it for you. In The Gentle Art of Swedish Death Cleaning, artist Margareta Magnusson, with Scandinavian humor and wisdom, instructs readers to embrace minimalism. Her radical and joyous method for putting things in order helps families broach sensitive conversations, and makes the process uplifting rather than overwhelming. Margareta suggests which possessions you can easily get rid of (unworn clothes, unwanted presents, more plates than you’d ever use) and which you might want to keep (photographs, love letters, a few of your children’s art projects). Digging into her late husband’s tool shed, and her own secret drawer of vices, Margareta introduces an element of fun to a potentially daunting task. Along the way readers get a glimpse into her life in Sweden, and also become more comfortable with the idea of letting go.
Author: Michael Wolff
Publisher: Henry Holt and Company
Release Date: 2018-01-05
Genre: Political Science
#1 New York Times Bestseller With extraordinary access to the West Wing, Michael Wolff reveals what happened behind-the-scenes in the first nine months of the most controversial presidency of our time in Fire and Fury: Inside the Trump White House. Since Donald Trump was sworn in as the 45th President of the United States, the country—and the world—has witnessed a stormy, outrageous, and absolutely mesmerizing presidential term that reflects the volatility and fierceness of the man elected Commander-in-Chief. This riveting and explosive account of Trump’s administration provides a wealth of new details about the chaos in the Oval Office, including: -- What President Trump’s staff really thinks of him -- What inspired Trump to claim he was wire-tapped by President Obama -- Why FBI director James Comey was really fired -- Why chief strategist Steve Bannon and Trump’s son-in-law Jared Kushner couldn’t be in the same room -- Who is really directing the Trump administration’s strategy in the wake of Bannon’s firing -- What the secret to communicating with Trump is -- What the Trump administration has in common with the movie The Producers Never before in history has a presidency so divided the American people. Brilliantly reported and astoundingly fresh, Fire and Fury shows us how and why Donald Trump has become the king of discord and disunion. “Essential reading.”—Michael D’Antonio, author of Never Enough: Donald Trump and the Pursuit of Success, CNN.com “Not since Harry Potter has a new book caught fire in this way...[Fire and Fury] is indeed a significant achievement, which deserves much of the attention it has received.”—The Economist
Author: Chip Gaines
Publisher: Thomas Nelson
Release Date: 2017-10-17
“National Bestseller—New York Times, USA Today, Publisher’s Weekly, Wall Street Journal” The funny and talented Chip Gaines is well known to millions of people as a TV star, renovation expert, bestselling author, husband to Joanna, and father of five in Waco, Texas. But long before the world took notice, Chip was a serial entrepreneur who was always ready for the next challenge, even if it didn’t quite work out as planned. Whether it was buying a neighborhood laundromat or talking a bank into a loan for some equipment to start a lawn-mowing service, Chip always knew that the most important thing was to take that first step. Now a #1 New York Times bestselling book, Capital Gaines offers readers a ringside seat as Chip relives some of his craziest antics and the lessons learned along the way. His mentors taught him to never give up and his family showed him what it meant to always have a positive attitude despite your circumstances. Throw in a natural daredevil personality and a willingness to do (or eat!) just about anything, and you have the life and daily activity of Chip Gaines. Capital Gaines is the perfect book for anyone looking to succeed not only in business but more importantly in life.
The book examines the graphic design profession primarily through the lens of the business community it serves. The author draws from over three decades of design experience to provide readers with a firsthand account of the creative process, that is, advancing good ideas and personal vision within the corporate cultures and organizational dynamics that are predisposed to resist them. A focus on the collaboration necessary to bring design ideas to life sets this book apart from others in the genre.
Author: R. J. Palacio
Publisher: Knopf Books for Young Readers
Release Date: 2012-02-14
Genre: Juvenile Fiction
NOW A MAJOR MOTION PICTURE STARRING JULIA ROBERTS, OWEN WILSON, AND JACOB TREMBLAY! Over 6 million people have read the #1 New York Times bestseller WONDER and have fallen in love with Auggie Pullman, an ordinary boy with an extraordinary face. The book that inspired the Choose Kind movement. I won't describe what I look like. Whatever you're thinking, it's probably worse. August Pullman was born with a facial difference that, up until now, has prevented him from going to a mainstream school. Starting 5th grade at Beecher Prep, he wants nothing more than to be treated as an ordinary kid—but his new classmates can’t get past Auggie’s extraordinary face. WONDER, now a #1 New York Times bestseller and included on the Texas Bluebonnet Award master list, begins from Auggie’s point of view, but soon switches to include his classmates, his sister, her boyfriend, and others. These perspectives converge in a portrait of one community’s struggle with empathy, compassion, and acceptance. "Wonder is the best kids' book of the year," said Emily Bazelon, senior editor at Slate.com and author of Sticks and Stones: Defeating the Culture of Bullying and Rediscovering the Power of Character and Empathy. In a world where bullying among young people is an epidemic, this is a refreshing new narrative full of heart and hope. R.J. Palacio has called her debut novel “a meditation on kindness” —indeed, every reader will come away with a greater appreciation for the simple courage of friendship. Auggie is a hero to root for, a diamond in the rough who proves that you can’t blend in when you were born to stand out. Join the conversation: #thewonderofwonder
Author: Brad Stone
Publisher: Little, Brown
Release Date: 2013-10-15
Genre: Business & Economics
"An immersive play-by-play of the company's ascent.... It's hard to imagine a better retelling of the Amazon origin story." -- Laura Bennett, New Republic Amazon.com's visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, and his book is the first in-depth, fly-on-the-wall account of life at Amazon. The Everything Store is the book that the business world can't stop talking about, the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.
Author: Al Sweigart
Publisher: No Starch Press
Release Date: 2015-04-14
If you’ve ever spent hours renaming files or updating hundreds of spreadsheet cells, you know how tedious tasks like these can be. But what if you could have your computer do them for you? In Automate the Boring Stuff with Python, you’ll learn how to use Python to write programs that do in minutes what would take you hours to do by hand—no prior programming experience required. Once you’ve mastered the basics of programming, you’ll create Python programs that effortlessly perform useful and impressive feats of automation to: –Search for text in a file or across multiple files –Create, update, move, and rename files and folders –Search the Web and download online content –Update and format data in Excel spreadsheets of any size –Split, merge, watermark, and encrypt PDFs –Send reminder emails and text notifications –Fill out online forms Step-by-step instructions walk you through each program, and practice projects at the end of each chapter challenge you to improve those programs and use your newfound skills to automate similar tasks. Don’t spend your time doing work a well-trained monkey could do. Even if you’ve never written a line of code, you can make your computer do the grunt work. Learn how in Automate the Boring Stuff with Python. Note: The programs in this book are written to run on Python 3.