Author: William McDonough
Publisher: North Point Press
Release Date: 2010-03-01
A manifesto for a radically different philosophy and practice of manufacture and environmentalism "Reduce, reuse, recycle" urge environmentalists; in other words, do more with less in order to minimize damage. But as this provocative, visionary book argues, this approach perpetuates a one-way, "cradle to grave" manufacturing model that dates to the Industrial Revolution and casts off as much as 90 percent of the materials it uses as waste, much of it toxic. Why not challenge the notion that human industry must inevitably damage the natural world? In fact, why not take nature itself as our model? A tree produces thousands of blossoms in order to create another tree, yet we do not consider its abundance wasteful but safe, beautiful, and highly effective; hence, "waste equals food" is the first principle the book sets forth. Products might be designed so that, after their useful life, they provide nourishment for something new-either as "biological nutrients" that safely re-enter the environment or as "technical nutrients" that circulate within closed-loop industrial cycles, without being "downcycled" into low-grade uses (as most "recyclables" now are). Elaborating their principles from experience (re)designing everything from carpeting to corporate campuses, William McDonough and Michael Braungart make an exciting and viable case for change.
A manifesto for a radically different philosophy and practice of manufacture and environmentalism "Reduce, reuse, recycle" urge environmentalists; in other words, do more with less in order to minimize damage. As William McDonough and Michael Braungart argue in their provocative, visionary book, however, this approach perpetuates a one-way, "cradle to grave" manufacturing model that dates to the Industrial Revolution and casts off as much as 90 percent of the materials it uses as waste, much of it toxic. Why not challenge the notion that human industry must inevitably damage the natural world, they ask. In fact, why not take nature itself as our model? A tree produces thousands of blossoms in order to create another tree, yet we do not consider its abundance wasteful but safe, beautiful, and highly effective; hence, "waste equals food" is the first principle the book sets forth. Products might be designed so that, after their useful life, they provide nourishment for something new-either as "biological nutrients" that safely re-enter the environment or as "technical nutrients" that circulate within closed-loop industrial cycles, without being "downcycled" into low-grade uses (as most "recyclables" now are). Elaborating their principles from experience (re)designing everything from carpeting to corporate campuses, the authors make an exciting and viable case for change.
Author: William McDonough
Publisher: North Point Press
Release Date: 2013-04-16
From the authors of Cradle to Cradle, we learn what's next: The Upcycle The Upcycle is the eagerly awaited follow-up to Cradle to Cradle, one of the most consequential ecological manifestoes of our time. Now, drawing on the green living lessons gained from 10 years of putting the Cradle to Cradle concept into practice with businesses, governments, and ordinary people, William McDonough and Michael Braungart envision the next step in the solution to our ecological crisis: We don't just use or reuse and recycle resources with greater effectiveness, we actually improve the natural world as we live, create, and build. For McDonough and Braungart, the questions of resource scarcity and sustainability are questions of design. They are practical-minded visionaries: They envision beneficial designs of products, buildings, and business practices—and they show us these ideas being put to use around the world as everyday objects like chairs, cars, and factories are being reimagined not just to sustain life on the planet but to grow it. It is an eye-opening, inspiring tour of our green future as it unfolds in front of us. The Upcycle is as ambitious as such classics as Rachel Carson's Silent Spring—but its mission is very different. McDonough and Braungart want to turn on its head our very understanding of the human role on earth: Instead of protecting the planet from human impact, why not redesign our activity to improve the environment? We can have a beneficial, sustainable footprint. Abundance for all. The goal is within our reach.
Author: Michael Braungart
Publisher: Random House
Release Date: 2009-01-29
Genre: Technology & Engineering
Recycling is good, isn’t it? In this visionary book, chemist Michael Braungart and architect William McDonough challenge this status quo and put forward a manifesto for an intriguing and radically different philosophy of environmentalism. "Reduce, reuse, recycle”. This is the standard “cradle to grave” manufacturing model dating back to the Industrial Revolution that we still follow today. In this thought-provoking read, the authors propose that instead of minimising waste, we should be striving to create value. This is the essence of Cradle to Cradle: waste need not to exist at all. By providing a framework of redesign of everything from carpets to corporate campuses, McDonough and Braungart make a revolutionary yet viable case for change and for remaking the way we make things.
Bringing together classic readings from a wide variety of sources, this key book investigates how our cities and towns can become more sustainable. Thirty-eight selections span issues such as land use planning, urban design, transportation, ecological restoration, economic development, resource use and equity planning. Section introductions outline the major themes, whilst the editors' introductions to the individual writings explain their interest and significance to wider debates. Additional sections present twenty-four case studies of real-world sustainable urban planning examples, sustainability planning exercises, and further reading. Providing background in theory, practical application, and vision, in a clear, accessible format, The Sustainable Urban Development Reader is an essential resource for students, professionals, and indeed anyone interested in the future of urban environments.
Author: Wendy Jedlicka
Publisher: John Wiley & Sons
Release Date: 2010-05-28
The graphic artist's guide to sustainable design Graphic design is frequently thought of as a purely decorative effort. Yet these efforts can be responsible for shocking impacts on natural resources just to produce a barely-glanced-at catalog or mail piece. Sustainable Graphic Design: Tools, Systems, and Strategies for Innovative Print Design helps designers view graphic design as a holistic process. By exploring eco-conscious materials and production techniques, it shows designers how to create more effective and more sustainable designs. Sustainable Graphic Design opens your eyes to the bigger picture of design seen from the viewpoints of the audience, the creative vendor, their suppliers, and society as a whole. Chapters are written by a wide range of sustainable design pioneers and practitioners—including graphic designers, creative managers, marketing consultants, environmentalists, researchers, and psychologists—giving you critical information on materials and processes. Case studies illustrate and tie concepts together. Sustainability isn't a fad or a movement; it's a long-term paradigm shift. With this forward-looking toolkit, you'll be able to infuse your work with sustainability systems thinking, empowering you to play your role in achieving a future where design and sustainability are natural partners. Contributors Paul Andre Paul J. Beckmann Sharell Benson Arlene Birt Robert Callif Don Carli Jeremy Faludi Terry Gips Fred Haberman Dan Halsey Jessica Jones Curt McNamara John Moes Jacquelyn Ottman Holly Robbins Pamela Smith Dion Zuess Biomimicry Guild Carbonless Promise Chlorine Free Products Association Environmental Paper Network Eureka Recycling Great Printer Environmental Initiative Package Design Magazine Promotional Product Solutions Sustainable Green Printing Partnership Sustainable Packaging Coalition
Author: Louise Jones
Publisher: John Wiley & Sons
Release Date: 2008-10-13
At last, there's an authoritative guide to help interior designers apply green- building and sustainability applications to their environments. Sustainable Interior Design expertly introduces the principles of environmentally responsible design for interior environments. This useful reference provides beginning designers and experienced professionals alike with a comprehensive survey that coverers everything from theoretical approaches to current practices. It helps designers understand the environmentally responsible approach and make design decisions that are ethical and do not harm the world?s environment.
How green can you be? Green: Drive the speed limit Greener: Drive a fuel-efficient car Greenest: Bike or walk The perfect guide to help readers decide how to best spend their time and money to protect the environment, Green, Greener, Greenest offers flexible tips for everyday living, all categorized as "green," "greener," and "greenest." Cutting through the labeling and the hype, it helps readers choose the advice that fits their schedule, their budget, and their interests, with the understanding that there's never one "right way" to make a difference. This indispensable resource will grow with readers-whether a novice in green living or a veteran environmentalist-as their interests and needs change over time.
Author: Tom Woolley
Publisher: Taylor & Francis
Release Date: 2016-10-04
Genre: Technology & Engineering
The impact of building materials and construction methods on the health and wellbeing of occupants is often underestimated. This book is an essential guide to understanding and avoiding hazardous materials and poor air quality in buildings. The author covers a range of issues beginning with an explanation of how buildings work and how this influences the health of occupants and users. The text covers: Ventilation, air conditioning and indoor air quality Damp and mould Asthma and respiratory problems Cancer and endocrine disorders Radiation and radon Hazardous building materials used in construction Indoor air quality and emissions Ecological alternatives and approaches and remedies for ‘sick’ buildings The book also guides the reader through the confusing world of regulations, EU and international guidelines and certifications, and provides a critical analysis of different theories of healthy buildings and philosophies. Written in a clear and accessible style, this book provides indispensable advice and information to anyone wishing to better understand healthy buildings and materials. It is essential reading for architects, surveyors, public health professionals, facilities managers and environmentalists.
Author: Klaus Elle
Publisher: Springer Science & Business Media
Release Date: 2011-12-17
In times of general instability change management is a great challenge. Our fossil mental patterns are not sufficient any more to be able to navigate sensibly the global scenario of complexity. Metaphorical thinking is a method which releases creative impulses into every change process and is of practical use, activating collective knowledge as a new network resource at the same time. This book reflects modern economy, ecology, sustainability and perception from an artistic perspective. However, it is not so much about "art", but rather how the modern artist takes on a serving role in the social arena again. He makes his creative knowledge available to connect processes of large-scale social development, he extends the boundaries of our scientifically limited world view and creates inspired playgrounds where the sensory-visionary can freely interact with the technically-necessary. This is no new aesthetic theory but rather a practical application of the creative process in operation at the crossroads of social interaction. Metaphorical thinking is emotionalized thinking and the observer is not separated from reality, but the centre, the starting point, of every change and new development. This volume offers creative ways to find solutions for a wide range of complex problems. It is a practical instrument for modern leadership and can be used to teach complexity in new ways. This work will help to create a global dialogue for sustainable change. Thsi book is also available in German: ISBN 978-90-481-9678-4
Author: Eric Ryan
Release Date: 2011-09-15
Genre: Business & Economics
An inspiring case study for the next generation of start-ups by the unconventional founders of Method. Founded ten years ago by childhood pals Eric Ryan and Adam Lowry, Method has been making headlines and profits with a revolutionary blend of culture and commerce, style and substance. Today, Method's ecofriendly soaps, detergents, and cleaners are ubiquitous in stores, capturing valuable shelf space long dominated by the tired old products of giants P&G and Unilever. Ryan and Lowry obsess over seven principles at the heart of Method's business philosophy, including: *Kick Ass at Fast: Use small size to your advantage; by bringing innovations to market faster, you can stay out in front of larger rivals. *Inspire Advocates: Rather than getting caught up in costly battles for market share, foster deeper relationships with fewer customers in pursuit of greater wallet share. *Win on Product Experience: Beyond satisfying your customers' rational needs, design experiences for them. The Method Method is an irreverent, candid, firsthand case study. Readers will learn how today's consumers behave, how today's companies compete, and how both groups are acting together to drive profound global change.
Author: Matthew Stein
Publisher: Chelsea Green Publishing
Release Date: 2008-08-18
Genre: House & Home
There’s never been a better time to “be prepared.” Matthew Stein’s comprehensive primer on sustainable living skills—from food and water to shelter and energy to first-aid and crisis-management skills—prepares you to embark on the path toward sustainability. But unlike any other book, Stein not only shows you how to live “green” in seemingly stable times, but to live in the face of potential disasters, lasting days or years, coming in the form of social upheaval, economic meltdown, or environmental catastrophe. When Technology Fails covers the gamut. You’ll learn how to start a fire and keep warm if you’ve been left temporarily homeless, as well as the basics of installing a renewable energy system for your home or business. You’ll learn how to find and sterilize water in the face of utility failure, as well as practical information for dealing with water-quality issues even when the public tap water is still flowing. You’ll learn alternative techniques for healing equally suited to an era of profit-driven malpractice as to situations of social calamity. Each chapter (a survey of the risks to the status quo; supplies and preparation for short- and long-term emergencies; emergency measures for survival; water; food; shelter; clothing; first aid, low-tech medicine, and healing; energy, heat, and power; metalworking; utensils and storage; low-tech chemistry; and engineering, machines, and materials) offers the same approach, describing skills for self-reliance in good times and bad. Fully revised and expanded—the first edition was written pre-9/11 and pre-Katrina, when few Americans took the risk of social disruption seriously—When Technology Fails ends on a positive, proactive note with a new chapter on "Making the Shift to Sustainability," which offers practical suggestions for changing our world on personal, community and global levels.