Author: Gary Vaynerchuk
Publisher: Harper Collins
Release Date: 2009-10-13
Genre: Business & Economics
In Crush It!, online marketing trailblazer Gary Vaynerchuk tells business owners what they need to do to boost their sales using the internet—just as he has done to build his family’s wine store from a $4 million business to a $60 million one. Crush It! will show readers how to find their passion, then step by step how to turn it into a flourishing, monetized business.
Crush it!: Why NOW Is the Time to Cash In on Your Passion by Gary Vaynerchuk | Book Summary | Abbey Beathan (Disclaimer: This is NOT the original book.) Learn how to use the power of Internet to turn your passion into a successful business. Crush it! Shows us how the world has changed. Nobody builds businesses in the old school way anymore. People use the internet and all the tools that it provides in order to become widely known and keep evolving. Vaynerchuk considers that when the digital era came, we were given something else. The liberty to monetize our passions with more ease, to work doing what we love. And he wants to share with you how you can do it. (Note: This summary is wholly written and published by Abbey Beathan. It is not affiliated with the original author in any way) "Love your family, work super hard, live your passion." – Gary Vaynerchuk Take a chance to become big doing what you love. It's only if we devote ourselves to our passions that we can achieve greatness so don't waste your life working on something you loathe and learn how to Crush it! The ultimate guide for modern business. Learn everything you need to do to build your startup and not die trying. P.S. Crush it! Is an extremely useful book that shows how to build a business the modern way, the right way. P.P.S. It was Albert Einstein who famously said that once you stop learning, you start dying. It was Bill Gates who said that he would want the ability to read faster if he could only have one superpower in this world. Abbey Beathan's mission is to bring across amazing golden nuggets in amazing books through our summaries. Our vision is to make reading non-fiction fun, dynamic and captivating. Ready To Be A Part Of Our Vision & Mission? Scroll Up Now and Click on the "Buy now with 1-Click" Button to Get Your Copy. Why Abbey Beathan's Summaries? How Can Abbey Beathan Serve You? Amazing Refresher if you've read the original book before Priceless Checklist in case you missed out any crucial lessons/details Perfect Choice if you're interested in the original book but never read it before Disclaimer Once Again: This book is meant for a great companionship of the original book or to simply get the gist of the original book. "One of the greatest and most powerful gift in life is the gift of knowledge. The way of success is the way of continuous pursuit of knowledge" - Abbey Beathan
"Work. It’s what we spend the majority of our adult lives doing. We all want careers that are personally engaging, and financially secure, but often people find themselves professionally unfulfilled, confused, and uncertain about how to make a change that won’t jeopardize their security. Drawing on his own experience of leaving a financially secure career at a prestigious international law firm to seek out an uncertain path of entrepreneurship, the author shares his unique story about how he became empowered in his career through a process of re-education, and the insightful lessons about career fulfillment they don’t teach us in school. Unsuited gives powerful insights on how people misinterpret the concept of risk when planning their careers, why, because of the Internet, the career advice our parents gave us is outdated, why the “work to retire” career planning model is a mistake, and why failing, embracing experimentation, and intentionally doing the things that scare us might very well be the most secure path to personal fulfillment. The book gives practical advice on how to channel mastery and psychological flow into a career, and why pursuing rewards (such as money, praise and accomplishment) will ultimately leave us unsatisfied. A practical path is laid out for people who want to start doing what they truly value, how to tap one’s inner creative genius, how to use the Internet to share what we love, and how this process can be both personally fulfilling and financially profitable. "
Author: Carmine Gallo
Publisher: Pan Macmillan
Release Date: 2016-02-25
Genre: Business & Economics
How did an American immigrant without a college education go from Venice Beach T-shirt vendor to television's most successful producer? How did a timid pastor's son surmount a paralysing fear of public speaking to sell out Yankee Stadium, twice? How did the city of Tokyo create a PowerPoint stunning enough to win them the chance to host the Olympics? They told brilliant stories. Whether your goal is to sell, educate, fundraise or entertain, your story is your most valuable asset: 'a strategic tool with irresistible power', according to the New York Times. Stories inspire; they persuade; they galvanize movements and actuate global change. A well-told story hits you like a punch to the gut; it triggers the light-bulb moment, the 'aha' that illuminates the path to innovation. Radical transformation can occur in an instant, with a single sentence; The Storyteller's Secret teaches you how to craft your most powerful delivery ever. In his hugely attended Talk Like TED events, bestselling author and communications guru Carmine Gallo found, again and again, that audiences wanted to discover the keys to telling a powerful story. The Storyteller's Secret unlocks the answer in fifty lessons from visionary leaders - each of whom cites storytelling as a crucial ingredient in success. A good story can spark action and passion; it can revolutionize the way people think and spur them to chase their dreams. Isn't it time you shared yours?
Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that passion and make a living doing what you love. In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed here, transformed his entire life and earning potential by building his personal brand. By the end of this book, readers will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, Crush It! is the ultimate driver’s manual for modern business.
Author: Milie Lapidario
Publisher: Hyperink Inc
Release Date: 2012-02-04
Genre: Study Aids
ABOUT THE BOOK I still remember the moment this book beckoned me from the shelf. It was a chaotic time in my life. I was juggling working at a biotech company, planning a wedding, and tending to my senior dog, Chancho. I stressed out over everything, while knowing that none of it brought me closer to my dream. After every mind-numbing work day, I regretted ignoring my passion to write. Once I picked up Crush It!, I soon found myself sitting Indian-style at FedEx, like a bookworm at a library. What does it mean to live your passion? Gary writes: It means that when you get up for work every morning, every single morning, you are pumped because you get to talk about or work with or do the thing that interests you the most in the world. You don't live for vacations because you don't need a break from what you're doing - working, playing, and relaxing are one and the same. You don't even pay attention to how many hours you're working because to you, it's not really work. You're making money, but you'd do whatever it is you're doing for free. MEET THE AUTHOR Millie Lapidario is a writer, editor, traveler, raw foodie and decoupage artist. She recently published an eBook for Hyperink called How To Get An Expat Job in China. Her work has appeared in the San Francisco legal newspaper The Recorder, The Daytona Beach News-Journal, and The San Francisco Chronicle's entertainment publication 96 Hours. She holds a B.A. in Ethnic Studies and a B.A. in Mass Communications from the University of California, Berkeley. In 2003, she learned from some of the country's top storytelling gurus during her reporting fellowship at the Poynter Institute of Media Studies in St. Petersburg, Florida.
Who should you follow? How many people should you follow? How often should you tweet? Most people don’t get Twitter. Longtime internet guru Ted Prodromou shows you how to become someone who does. Set to prove that 140 characters or less and a hashtag can dramatically grow your brand and your business, Prodromou takes you step by step into the Twitterverse and shows you how to tweet your way to the top of your industry.
Loyal customers are the beating heart of every great business. So why do so many companies act like adrenalin junkies, chasing after new customers at the expense of creating deeper, more profitable relationships with the ones they already have? Evergreen exposes the mad pursuit for what it is: a brief spike in metrics and an ongoing revenue drain, as one-time customers fail to return. A better solution is to shift resources from attracting new customers to engaging the base-the path to stable growth, season after season. The book's entertaining stories and action steps reveal how anyone can: Cultivate the 3Cs of evergreen companies: character, community, and content * Build loyalty programs that turn satisfied customers into enthusiastic advocates * Nurture profitable customers while pruning those who sap time and money * Inject authenticity into social media communications * Invert the expectations gap that can drive customers away From Internet startups and mom-and-pop businesses to multinational giants, strong companies are rooted in customer retention. Evergreen helps anyone merge high-tech tools with the personal touch to forge lasting bonds and steady profits.
Author: Jennifer PROSEK
Release Date: 2011-02-02
Genre: Business & Economics
Imagine the benefits to be gained from a pool of employees who act as though they own the business: greater motivation, increased productivity, and a supercharged desire to succeed. As a young entrepreneur who turned a small PR business into a highly successful, international communications firm, Jennifer Prosek has experienced firsthand the power of instilling an “owner’s mind-set” in every employee. In Army of Entrepreneurs, Prosek presents an easy-to-follow action plan any company—large or small—can use to build a workforce dedicated to generating new business, creating new products and services, and sustaining growth. Filled with inspiring examples, the book shows readers how to: • Motivate, train and reward their employees • Provide everyone from interns to executives with the skills and support they need • Refresh and evaluate the program over time for continuous results Great businesses aren’t built by a single leader or rainmaker. This book shows how to transform any workforce into a profit-generating army and reap the rewards.
In this comprehensive book, Cooney touches on each facet of being a successful newborn portrait photographer. She begins by outlining the foundation of her business model and provides insight for the reader to establish something similar for their business. Defining your target market and ideal customer profile are essential to guiding your business in the right direction. Cooney focuses her business, and this book, on what she calls a ‘boutique’ brand. These are pricier photo shoots and packages, which require more time and care. Working with clients at this level often creates a lasting relationship and hopefully, repeat business. This is where the branding of your business is so important. Not only can it deliver regular clients, but can also inspire important word-of-mouth references. Emphasizing how important it is for a photography studio to have structure and direction to become and remain successful, Cooney walks the reader through many scenarios that have helped form her business. A strong social media presence, creative marketing & promotions and repeat customers are the key to standing apart from the competition, therefor remaining vital.
Online marketing expert Mitch Meyerson presents you with an unmatched advantage into the world of social media – the priceless secrets, strategies, tactics and insights of more than 20 of today’s social media elite. Handpicked to cover almost every aspect of social media marketing, Meyerson and this distinguished team of experts open their playbooks and teach you how to create effective social media campaigns to cut through the clutter, reach out to millions and grow your business. Features: • Proven tips and tactics from 20+ top social media marketers • The biggest mistakes businesses make with social media and how to fix them • Actionable plans for all areas including social networks, blogs, web TV and mobile marketing • Real-world case studies, best practices and proven techniques from the experts • Detailed list of resources
Author: Gary Vaynerchuk
Release Date: 2018-01-30
Genre: Business & Economics
Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explains why that’s even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier—and not just financially—than they ever imagined possible by following Crush It principles. The secret to their success (and Gary’s) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential. That’s what Crushing It! teaches readers to do. In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies. Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint to living life on your own terms.