Hotels and Highways

Author: Begum Adalet
Publisher: Stanford Studies in Middle Eas
ISBN: 150360554X
Release Date: 2018
Genre: History

Beastly politics : Dankwart Rustow and the Turkish model of modernization -- Questions of modernization : empathy and survey research -- Material encounters : experts, reports, and machines -- "It's not yours if you can't get there" : modern roads, mobile subjects -- The innkeepers of peace : hospitality and the Istanbul Hilton

Analyse der Kundenzufriedenheit zur Optimierung der Kundenbindung im Highway Hotel

Author: Charlotte Wannig
Publisher: diplom.de
ISBN: 9783836627757
Release Date: 2009-03-23
Genre: Business & Economics

Inhaltsangabe:Einleitung: Auf Grund der derzeit herrschenden Wettbewerbssituation, welche insbesondere durch gesättigte Märkte, Globalisierungseffekte und steigende Innovationskosten geprägt ist, wird dem Bereich der Kundenzufriedenheit und seinen Auswirkungen nicht nur verstärkte Aufmerksamkeit zuteil, er wird sogar künftig einen noch höheren Stellenwert einnehmen. Die Kunden hingegen entwickeln ein steigendes Selbstbewusstsein, welches sich durch eine höhere Preissensibilität und wachsenden Ansprüchen den Anbietern gegenüber ausdrückt. Viele Unternehmen betreiben daher aktiv Zufriedenheitsmanagement und versuchen, die internen Arbeitsabläufe dementsprechend zu optimieren, um von den Kunden die erhoffte Anerkennung zu erhalten. Ein bisher neuer Ansatz des Kundenzufriedenheitsmanagements ist allerdings die Verknüpfung der Zielgröße der Kundenzufriedenheit mit der Kundenbindung. Gerade im Dienstleistungsmarketing (beispielsweise in der Hotellerie) spielt unter anderem auf Grund der Immaterialität und des Null-Fehler-Prinzips der Dienstleistung sowohl die Kundenzufriedenheit, als auch die dadurch resultierende Kundenbindung eine immens wichtige Rolle. Denn die Gewinnung von Neukunden ist im Durchschnitt fünfmal so teuer wie die Kosten, welche bei der Erhaltung der Bestandskunden anfallen, sodass sich die Kundenbindung der vorhandenen Kunden durchaus mehr rentiert und die Kundenzufriedenheit in den Mittelpunkt der Bemühungen vieler Dienstleistungsunternehmen rückt. ‘Der Ertragswert eines Kunden ist bei ausschließlicher Betrachtung des Erstkaufs nur relativ gering. Sein Ertragspotenzial kann erst durch langfristige Kundenbindung ausgeschöpft werden’. Ein zufriedener Hotelgast beispielsweise konsumiert während seines Aufenthaltes nicht nur mehr, sondern auch häufiger und fördert zudem auch noch die positive Mund-zu-Mund-Werbung. Jeder Hotelgast wünscht sich während seines Aufenthaltes eine angenehme Atmosphäre und einen freundlichen und reibungslos ablaufenden Service. In der Hotellerie sind daher viele verschiedene Faktoren für den optimalen Ablauf der Beherbergung verantwortlich, wie beispielsweise die ‘Soft Skills’ der Mitarbeiter, welche eine wichtige Grundlage zur Bildung der Zufriedenheit und des Wohlbefindens des Gastes darstellen. Bei jeder Interaktion zwischen Kunde und Mitarbeiter kann es zur Zufriedenheit oder aber auch zur Unzufriedenheit des Kunden kommen. Diese Kontakte, in der Fachsprache als ‘Moments of Truth’ bezeichnet, sind daher [...]

Looking Beyond the Highway

Author: Claudette Stager
Publisher: Univ. of Tennessee Press
ISBN: 1572334673
Release Date: 2006
Genre: History

Looking beyond the Highway is an examination of road history and roadside attractions specific to the South. Focused in part on numerous aspects of thematerial culture landscape of the Dixie Highway, the essays consider the politics of roadbuilding, roadside entertainment, the buildings and businesses one might encounter along the road, and regional adaptations to the needs and desires of northern tourists. Following the Dixie Highway from southern Illinois to Florida with sidetrips down other southern roads, the essays cover a wide variety of subjects, many of which will resonate with anyone who has ever lived in or vacationed in the South: Harrison Mayes's “Get Right With God” signs; the park-and-pray craze of outdoor drive-in church services; the rise and demise of brick highways; the fierce political battle over the route of the Dixie Highway; beach music and the evolution of motel architecture in Myrtle Beach; Florida's early tourist towers; and the commercial development of Tennessee caves as tourist attractions. Covering a landscape that includes Tennessee, Georgia, North Carolina, Florida, Mississippi, Indiana, Virginia, Arkansas, Ohio, Kentucky, Alabama, and Illinois, the anthology shows that there was and still is a distinctive southern culture and how roads have influenced that culture. As lively as they are diverse, thearticles provide a solid background for understanding roadside ephemera that have disappeared or are quickly disappearing. Ranging from the serious to the light-hearted and including descriptions of American road and roadside icons to kitsch, the book will appeal to anyone with an interest in road history and roadside architecture.

Pacific Coast Highway Hotels

Author: Mike Gerrard
Publisher: Mike Gerrard
ISBN: 9781453852859
Release Date: 2010-03-01
Genre:

This guide to 145 hotels of character or distinction along the Pacific Coast Highway covers accommodation from San Diego to Seattle. Hotels are described with contact details and rated in the Budget, Moderate, and Expensive categories. The book is written by award-winning travel writers Mike Gerrard and Donna Dailey, who also publish the Pacific Coast Highway Travel website.

Real Monsters Gruesome Critters and Beasts from the Darkside

Author: Brad Steiger
Publisher: Visible Ink Press
ISBN: 9781578593477
Release Date: 2010-09-01
Genre: Body, Mind & Spirit

Spotlighting news articles, historical accounts, and firstperson interviews, this chronicle of human interactions with monsters will convince even the most hardened skeptic of the existence of the bogeyman, bigfoot, werewolves, and swamp creatures. Offering an array of wild reports—from the police officer who begrudgingly responded to a call about a longhaired woman flying over a suburban neighborhood only to find himself calling for backup when she attacked his patrol car to the motorist whose headlights illuminated a sevenfoot tall, wolflike creature that stood on its hind legs—this historical record highlights scary and unbelievable narratives. From slightly demented humans to spinetingling paranormal encounters, each outlandish occurrence is detailed with thorough research and recounted with a storyteller's crafted voice.

Alaska Highway

Author: Helga Walter
Publisher: PAW GmbH Verlag
ISBN: 9783934918115
Release Date: 2005
Genre:

Begleiten Sie uns auf einer Reise über eine der legendärsten Straßen im Norden Amerikas, dem Alaska Highway. Die Reise führt Sie durch die Weiten Kanadas und Alaskas, vorbei an wilden Flüssen, glasklaren Seen, durch unendlich scheinende Wälder und einer in jeder Jahreszeit faszinierenden Schönheit der Natur. Der "Alcan", wie der Highway von den Einheimischen genannt wird, beginnt in Dawson Creek in British Columbia und endet nach 2237 km in Delta Junction in Alaska. Sie finden in dem vorliegenden Buch eine Auswahl der schönsten Fotos, eine ausführliche Beschreibung des gesamten Highway von Dawson City bis Delta Junction mit allen wichtigen und interessanten Punkten sowie detaillierte Informationen über Städte, Sehenswürdigkeiten, National- und Provincialparks und Übernachtungsmöglichkeiten auf teilweise herrlich liegenden Campgrounds und in Hotels. Sie erhalten weiterhin Tipps und Adressen für Ihre Reiseplanung. Die Autoren dieses Buches haben ihre eigenen Erfahrungen, die sie bei der Fahrt im Wohnmobil über den Alaska Highway gesammelt haben, in die Beschreibungen dieses Buches eingebracht. Alle Nebenhighways, die auf den Alaska Highway stoßen, sind ebenfalls ausführlich beschrieben und mit Bildern versehen. Selbstverständlich finden Sie auch allgemeine Informationen für eine Reise nach Kanada und Alaska im Anhang des Buches. Zu folgenden Punkten finden Sie ausführliche Informationen, Tipps und Hinweise in unserem Reiseführer "Alaska-Highway": - Der Alaska Highway - Die angrenzenden Highways - Provinzen in Nordamerika - Städte an den Highways - Provincial- und Nationalparks - Campgrounds und Hotels - Wissenswertes von A-Z - Sprachhilfe - Stichwortverzeichnis - Gutschein für eine CDROM

The Cornell School of Hotel Administration on Hospitality

Author: Michael C. Sturman
Publisher: John Wiley & Sons
ISBN: 9781118016268
Release Date: 2011-03-31
Genre: Business & Economics

This cutting edge and comprehensive book—with contributions from the star faculty of Cornell University's School of Hotel Administration—offers the latest thinking on the best practices and strategies for hospitality management. A must for students and professionals seeking to enter or expand their reach in the hospitality industry, The Cornell School of Hotel Administration on Hospitality delivers the authoritative advice you need to: Develop and manage a multinational career and become a leader in the hospitality industry Maximize profits from franchise agreements, management contracts, and leases Understand and predict customer choices, and motivate your staff to provide outstanding service Manage hospitality businesses and the real estate underlying the businesses Control costs, coordinate branding strategy, and manage operations across multiple locations

Hotelketten in Deutschland

Author:
Publisher: Springer-Verlag
ISBN: 9783322933799
Release Date: 2013-03-13
Genre: Business & Economics

Hotelketten errichten in den letzten Jahren zunehmend Häuser der unteren bis mittleren Kategorien und treten damit erstmals in Konkurrenz zu mittelständischen Individualhotels, Gasthöfen und Pensionen. Das Buch analysiert Märkte und Folgen der Entwicklung.

The Motel in America

Author: John A. Jakle
Publisher: JHU Press
ISBN: 0801869188
Release Date: 2002-04
Genre: Architecture

In the second volume of the acclaimed "Gas, Food, Lodging" trilogy, authors John Jakle, Keith Sculle, and Jefferson Rogers take an informative, entertaining, and comprehensive look at the history of the motel. From the introduction of roadside tent camps and motor cabins in the 1910s to the wonderfully kitschy motels of the 1950s that line older roads and today's comfortable but anonymous chains that lure drivers off the interstate, Americans and their cars have found places to stay on their travels. Motels were more than just places to sleep, however. They were the places where many Americans saw their first color television, used their first coffee maker, and walked on their first shag carpet. Illustrated with more than 230 photographs, postcards, maps, and drawings, The Motel in America details the development of the motel as a commercial enterprise, its imaginative architectural expressions, and its evolution within the place-product-packaging concept along America's highways. As an integral part of America's landscape and culture, the motel finally receives the in-depth attention it deserves.

The Jefferson Highway

Author: Lyell D. Henry
Publisher: University of Iowa Press
ISBN: 9781609384210
Release Date: 2016-04-15
Genre: History

Today American motorists can count on being able to drive to virtually any town or city in the continental United States on a hard surface. That was far from being true in the early twentieth century, when the automobile was new and railroads still dominated long-distance travel. Then, the roads confronting would-be motorists were not merely bad, they were abysmal, generally accounted to be the worst of those of all the industrialized nations. The plight of the rapidly rising numbers of early motorists soon spawned a “good roads” movement that included many efforts to build and pave long-distance, colorfully named auto trails across the length and breadth of the nation. Full of a can-do optimism, these early partisans of motoring sought to link together existing roads and then make them fit for automobile driving—blazing, marking, grading, draining, bridging, and paving them. The most famous of these named highways was the Lincoln Highway between New York City and San Francisco. By early 1916, a proposed counterpart coursing north and south from Winnipeg to New Orleans had also been laid out. Called the Jefferson Highway, it eventually followed several routes through Minnesota, Iowa, Missouri, Kansas, Oklahoma, Texas, Arkansas, and Louisiana. The Jefferson Highway, the first book on this pioneering road, covers its origin, history, and significance, as well as its eventual fading from most memories following the replacement of names by numbers on long-distance highways after 1926. Saluting one of the most important of the early named highways on the occasion of its 100th anniversary, historian Lyell D. Henry Jr. contributes to the growing literature on the earliest days of road-building and long-distance motoring in the United States. For readers who might also want to drive the original route of the Jefferson Highway, three chapters trace that route through Iowa, pointing out many vintage features of the roadside along the way. The perfect book for a summer road trip!

The Development of Mexico s Tourism Industry

Author: D. Berger
Publisher: Springer
ISBN: 9781403982865
Release Date: 2006-03-01
Genre: History

Berger argues that tourism was forged by Mexico's government in 1928 as the cornerstone of state-led modernization programmes. Berger presents tourism as the leading and influential facet of the post-revolutionary modernization programme. She also examines how tourism fostered nationalism and unity, and emerged as a new form of foreign diplomacy.

British Highways and Byways from a Motor Car

Author: Thomas D. Murphy
Publisher: BoD – Books on Demand
ISBN: 9783955079390
Release Date: 2013-01
Genre:

A Record of a five thousand mile tour In England, Wales And Scotland. Reprint of the second edition originally released in 1909

Historic Dallas Hotels

Author: Sam Childers
Publisher: Arcadia Publishing
ISBN: 9781439624609
Release Date: 2010-02-01
Genre: Travel

In Dallas's infancy, accommodations for the traveler arriving by stage or horseback consisted of boardinghouses or unfurnished rooms, but within 10 years of the city's founding, Dallas could boast about what is considered to be its first hotel: Thomas Crutchfield's log cabin and livery stable. As the village evolved from town to city, these early facilities were replaced with elegantly appointed hotels that rivaled those in New York or Chicago and established Dallas as a modern city. As the 20th century progressed, many older hotels were replaced with up-to-date facilities, and the rise of the automobile following World War II saw the establishment of dozens of motels and motor courts. There were accommodations for every type of traveler, and Dallas had established itself as a hotel town.

Lighthouses and Life Saving along the Massachusetts Coast

Author: James Claflin
Publisher: Arcadia Publishing
ISBN: 9781439616079
Release Date: 1998-11-02
Genre: Photography

Lighthouses and Life Saving along the Massachusetts Coast is a unique tribute to the men and women who protected mariners from shipping disasters. With a variety of vintage images from private as well as museum collections, this rare glimpse into the lives of the dedicated workers who protected thousands of vessels plying the dangerous waters of Massachusetts Bay and Nantucket Sound is a visual journey to an earlier era in our nation’s history. Author James Claflin combines an extensively researched text with this exquisite collection of many previously unpublished images to tell the story of a state dependent upon its coastal commerce. From Cape Ann to New Bedford, residents of Massachusetts have relied heavily on the sea for employment, trade, and nourishment. The task of lighting and protecting the coasts was taken on by the U.S. Lighthouse Establishment and the U.S. Life-Saving Service. Within these pages, see the Cape Ann lighthouse keeper proudly posed in his uniform, the Cape Cod life savers launching their surf-boat through the breakers toward the shipwreck, and the Boston Bay lighthouse keeper’s family returning by skiff from their brief excursion to town.