Author: Jennifer Hill
Release Date: 2015-11-02
Genre: Social Science
This gripping book considers the history, techniques, and goals of child-targeted consumer campaigns and examines children's changing perceptions of what commodities they "need" to be valued and value themselves. • Features content from across disciplines including sociology, psychology, cultural anthropology, and social work • Introduces the idea that corporations exert a powerful—and largely negative—influence over children and childhood • Offers a theoretical explanation of the current state of consumer capitalism • Presents findings based on original research conducted by the author
Author: Cyndy Hawkins
Publisher: Taylor & Francis
Release Date: 2016-09-13
Children are significant consumers of services such as health, welfare, educational institutions and the environment. Alongside this, the marketization of childhood means that children are exposed to advertising and marketing through a wide range of media on a daily basis. Examining key debates on children’s power, status and citizenship issues, it considers the wider implications of how consumerism impacts on children‘s health, well-being and life chances. This timely book explores childhood and consumerism through four key strands: children as consumers of services; children as consumers of space; the link between citizenship and consumption; the influences of the marketization of childhood. Rethinking Children as Consumers will be essential reading for students, researchers, practitioners and policy makers who are interested in the topic of consumerism across early childhood, childhood, youth and society.
Although one perspective depicts young consumers as vulnerable and passive in the marketplace system, our knowledge of this consumer group will be inadequate if limited to this contention. Their roles and relevance in family consumption activities are becoming increasingly profound. Available evidence shows that they cannot be ignored in the marketplace dynamics as they consume goods and services in their households and are involved in various other active roles in their household consumption including making decisions where applicable. Hence, the landscape of young consumer behaviour is changing. Young Consumer Behaviour: A Research Companion focusses on exploring the behaviour of young consumers as individuals and societal members. The chapters address different aspects of consumption activities of children as individuals like motivation, involvement, perception, learning, attitude, the self, and personality. Similarly, chapters on consumer behaviour in social settings contextualised to young consumers including culture, sub-culture, family, and groups are incorporated into the book. This book fills a gap in the literature by addressing the dynamics of consumption patterns of this consumer group, in relation to various marketing stimuli and different stakeholders. It combines eclectic perspectives on the topic and specifically, bridges the gap between historical perspectives and contemporary issues. Building on the extant literature in the field of marketing and consumer behaviour, this book is a compendium of research materials and constitutes an essential reference source on young consumer behaviour issues with both academic and managerial implications.
Author: Lisa Jacobson
Publisher: Columbia University Press
Release Date: 2004
Genre: Business & Economics
In the present electronic torrent of MTV and teen flicks, Nintendo and Air Jordan advertisements, consumer culture is an unmistakably important -- and controversial -- dimension of modern childhood. Historians and social commentators have typically assumed that the child consumer became significant during the postwar television age. But the child consumer was already an important phenomenon in the early twentieth century. The family, traditionally the primary institution of child socialization, began to face an array of new competitors who sought to put their own imprint on children's acculturation to consumer capitalism. Advertisers, children's magazine publishers, public schools, child experts, and children's peer groups alternately collaborated with, and competed against, the family in their quest to define children's identities. At stake in these conflicts and collaborations was no less than the direction of American consumer society -- would children's consumer training rein in hedonistic excesses or contribute to the spread of hollow, commercial values? Not simply a new player in the economy, the child consumer became a lightning rod for broader concerns about the sanctity of the family and the authority of the market in modern capitalist culture. Lisa Jacobson reveals how changing conceptions of masculinity and femininity shaped the ways Americans understood the virtues and vices of boy and girl consumers -- and why boys in particular emerged as the heroes of the new consumer age. She also analyzes how children's own behavior, peer culture, and emotional investment in goods influenced the dynamics of the new consumer culture. Raising Consumers is a provocative examination of the social, economic, and cultural forces that produced and ultimately legitimized a distinctive children's consumer culture in the early twentieth century.
Author: Frank Lloyd Wright
Publisher: Rizzoli International Publications
Release Date: 1995
In the early fifties, he is honored both nationally and internationally with a large retrospective exhibition of his work that travels throughout Europe, displaying his unquestioned brilliance in one prestigious venue after another, beginning, ironically enough, with the Palazzo Strozzi in Florence and passing from there to the Kunshtaus in Zurich, one of the few modern buildings in Europe that he unequivocally admired.
Author: Chanda Bell
Release Date: 2019
The Elf on the Shelf A Christmas Tradition (includes boy elf w/ light skin) Bring the Christmas magic home to your family this year! The original Elf on the Shelf set includes a magical scout elf from the North Pole and a beautiful children's story book, all in a keepsake gift box. When you adopt this special elf and name him, he receives his Christmas magic and can fly to the North Pole-but only when all girls and boys are sound asleep! At the start of each holiday season, the elf returns to his family's house to be Santa's eyes and ears, and every night he travels back to the North Pole to report in. Families can register their elf online to receive an official adoption certificate and a special letter from Santa! Set includes boy elf with light skin.
The authors elaborate on what dress is, define ethnocentrism and position dress in todays society. Using Western and non-Western examples, the book fosters an appreciation of the diversity of surface appearance through an exploration of the common purposes served by dress to protect, satisfy and communicate. The Visible Self, 2nd Edition, analyzes the act of dressing - not simply putting on clothing, but cleansing the body and adorning it.