Loose Leaf for Business Driven Technology

Author: Paige Baltzan
Publisher: McGraw-Hill Education
ISBN: 1259405265
Release Date: 2014-08-18
Genre: Computers

Unlike any other MIS textbook franchise, our Baltzan texts (Business Driven Technology, Business Driven Information Systems and M: Information Systems) discuss various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion in these texts first addresses the business needs and then addresses the technology that supports those needs. Business Driven Technology 6e offers you the flexibility to customize your course according to your needs and the needs of your students by covering only essential concepts and topics in the five core units with 20 chapters, while providing additional in-depth coverage in the 20 business and the 12 technology plug-ins. Business Driven Technology 6e provides the ultimate flexibility in tailoring content to the exact needs of your MIS or IT course! Plug-ins are fully developed modules of text that include student learning outcomes, case studies, business vignettes, and end-of-chapter material such as key terms, individual and group questions and projects, and case study exercises. We realise that instructors today require the ability to cover a blended mix of topics in their courses. While some instructors like to focus on networks and infrastructure throughout their course, others choose to focus on ethics and security. Business Driven Technology was developed to easily adapt to your needs. Each chapter and plug-in is independent so you can: Cover any or all of the chapters as they suit your purpose. Cover any or all of the business plug-ins as they suit your purpose. Cover any or all of the technology plug-ins as they suit your purpose. Cover the plug-ins in any order you wish.

LOOSE LEAF BUSINESS DRIVEN INFORMATION SYSTEMS

Author: Amy Phillips
Publisher: McGraw-Hill Education
ISBN: 1260165868
Release Date: 2018-02-09
Genre: Computers

Business Driven Information Systems discusses various business initiatives first and how the technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This text provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, finance, human resources, accounting, or virtually any other business discipline. Continuing with this unique and successful approach, the 6th edition of Business Driven Information Systems is designed to give students the ability to understand how information technology can be a point of strength for an organization.

Business Driven Technology

Author: Paige Baltzan
Publisher: McGraw-Hill Higher Education
ISBN: 9780077637996
Release Date: 2014-01-10
Genre: Business & Economics

Unlike any other MIS textbook franchise, our Baltzan texts (Business Driven Technology, Business Driven Information Systems and M: Information Systems) discuss various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion in these texts first addresses the business needs and then addresses the technology that supports those needs.

Business Driven Information Systems

Author: Paige Baltzan
Publisher: McGraw-Hill Education
ISBN: 0073402982
Release Date: 2015-03-26
Genre: Computers

Business Driven Initiatives first; Technology second Business Driven Information Systems discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This text provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, finance, human resources, accounting, or virtually any other business discipline. Business Driven Information Systems is designed to give students the ability to understand how information technology can be a point of strength for an organization.

Loose Leaf for M Information Systems

Author: Paige Baltzan, Instructor
Publisher: McGraw-Hill Education
ISBN: 1260151778
Release Date: 2017-02-10
Genre: Computers

Baltzan; M: Information Systems is a visual, magazine format designed to engage your students from the start! Saturated with fascinating, sometimes hard-to-believe real examples will keep them reading throughout the course. Baltzan’s approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. Therefore, every discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes the difficult and often intangible MIS concepts, brings them down to the student’s level, and applies them using a hands-on approach to reinforce the concepts. A derivative of the Baltzan; Business Driven Technology version, this M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. M: Information Systems is designed to give students the ability to understand how information technology can be a point of strength in an organization.

M Information Systems

Author: Paige Baltzan
Publisher: McGraw-Hill/Irwin
ISBN: 0073376833
Release Date: 2010-02-24
Genre: Computers

The visual impact of the magazine format will win students over quickly. They’ll love the price. And the fascinating, sometimes hard-to-believe real examples will keep them reading. Baltzan and Phillips approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. Therefore, every discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes the difficult and often intangible MIS concepts, brings them down to the student’s level, and applies them using a hands-on approach to reinforce the concepts. M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. M: Information Systems is designed to give students the ability to understand how information technology can be a point of strength in an organization. The story behind M: We have heard over and over again that the modern learner has a completely new and different set of needs from a learning package. These new ‘digital natives’ have developed cognitive thinking patterns that are different from those of earlier generations of students. It’s important that educators recognize these differences in students, and that they also account for students with differing learning styles. Students today rely on technology as an important tool in their educational and personal lives. M: Information Systems accounts for these differences in students today and appeals more effectively to digital natives. An emphasis is placed on the visual and technology component of the product offering (Connect Interactives), while the text remains a (important) supporting tool for their learning in the course. Students today are used to active learning experiences which is what M: Information Systems provides. The book in combination with the Interactives in Connect MIS provide students with a rich, interactive experience that enhances the text content, and keeps them actively engaged in the course content. Students today are also used to feedback and ‘payoff’ - Connect MIS provides these interactive rewards for learning the course content. For instructors opting not to adopt Connect MIS, M: Information Systems will still appeal to this generation of students looking for a quick read and insight that is also entertaining.

Principles of Information Systems

Author: Ralph Stair
Publisher: Cengage Learning
ISBN: 9781337516945
Release Date: 2016-12-05
Genre: Computers

Readers develop an understanding of the core principles of IS and how it is practiced today with PRINCIPLES OF INFORMATION SYSTEMS, 13th edition. This edition combines the latest research with the most current coverage available as content highlights IS-related careers. Readers explore the challenges and risks of computer crimes, hacking, and cyberterrorism as well as the most current research on big data, analytics, and global IS and social networking. In addition, readers examine business intelligence; cloud computing; e-commerce; enterprise systems; ethical, legal, and social issues of information systems; mobile computing; project management; strategic planning; and systems acquisition. Readers learn how information systems can increase profits and reduce costs as they explore new information on artificial intelligence, change management, data governance, energy and environmental concerns, Internet of Everything, Internet censorship and net neutrality, virtual teams, and more. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Introduction to Information Systems

Author: R. Kelly Rainer
Publisher: John Wiley & Sons
ISBN: 9780470473528
Release Date: 2010-04-12
Genre: Computers

Information technology professionals will gain invaluable information with this updated resource on how to connect concepts to key business areas. These areas include accounting, finance, marketing, management, human resources, and operations. The new edition provides concise and accessible coverage of core IT topics. Do It Yourself activities show them how to apply the information on the job. Technology professionals will then be able to discover how critical IT is to each functional area and every business.

Business Driven Information Systems 3rd Edition

Author: Paige Baltzan
Publisher: McGraw-Hill Education Australia
ISBN: 9781743762110
Release Date: 2015-10-15
Genre: Computers

Business Driven Information Systems discusses various business initiatives first and how technology supports those initiatives second. The premise for this contemporary approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This text provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, finance, human resources, accounting, or virtually any other business discipline. Business Driven Information Systems is designed to give students the ability to understand how information technology can be a point of strength for an organisation. BDIS 1e won the Australian Publishing Association award for Best Tertiary Teaching & Learning Package (Adaptation) of 2010. It has been described as "valuable student resource", which presents a "refreshing perspective" in which IT is "neatly and comprehensively integrated" throughout the textbook.

Marketing The Core

Author: Roger Kerin
Publisher: McGraw-Hill Higher Education
ISBN: 9781259302442
Release Date: 2015-01-30
Genre: Business & Economics

Marketing: The Core 6e by Kerin and Hartley continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty—from the professor who just wants a good textbook and a few key supplements, to the professor who wants a top-notch fully integrated multimedia program. Marketing: The Core utilizes a unique, innovative, and effective pedagogical approach developed by the authors through the integration of their combined classroom, college, and university experiences. The elements of this approach have been the foundation for each edition of Marketing: The Core and serve as the core of the text and its supplements as they evolve and adapt to changes in student learning styles, the growth of the marketing discipline, and the development of new instructional technologies. The distinctive features of the approach are illustrated below: High Engagement Style: Easy-to-read, interactive, writing style that engages students through active learning techniques. Personalized Marketing: A vivid and accurate description of businesses, marketing professionals, and entrepreneurs—through cases, exercises, and testimonials—that allows students to personalize marketing and identify possible career interests. Marketing Decision Making: The use of extended examples, cases, and videos involving people making marketing decisions. Integrated Technology: The use of powerful technical resources and learning solutions, such as Connect, LearnSmart, SmartBook, www.kerinmarketing.com, and video links. Traditional and Contemporary Coverage: Comprehensive and integrated coverage of traditional and contemporary concepts. Rigorous Framework: A pedagogy based on the use of learning objectives, learning reviews, learning objectives reviews, and supportive student supplements.

Loose Leaf for Data Analytics for Accounting

Author: Vernon Richardson, Professor
Publisher: McGraw-Hill Education
ISBN: 1260375153
Release Date: 2018-05-15
Genre: Business & Economics

Data Analytics in Accounting is designed to prepare your students with the necessary tools and skills they need to successfully perform data analytics. Using Isson’s data analytics model, the IMPACT Cycle, the authors provide a conceptual framework to help students think through the steps needed to provide data-driven insights and recommendations. Integrated in each chapter, labs provide multiple datasets and tutorials to give students hands-on experience working with different types of data and the tools used to analyze it. Students will conduct data analysis using Excel, Access (including SQL), Tableau, IDEA, XBRL, and Weka. And with Connect, an easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student outcomes, instructors receive an innovative course solution that includes cutting-edge content and assessment paired with assignments that help students build the skills they need to succeed.