Predictive Analytics

Author: Conrad Carlberg
Publisher: Que Publishing
ISBN: 9780134683829
Release Date: 2017-07-24
Genre: Business & Economics

EXCEL 2016 PREDICTIVE ANALYTICS FOR SERIOUS DATA CRUNCHERS! Now, you can apply cutting-edge predictive analytics techniques to help your business win–and you don’t need multimillion-dollar software to do it. All the tools you need are available in Microsoft Excel 2016, and all the knowledge and skills are right here, in this book! Microsoft Excel MVP Conrad Carlberg shows you how to use Excel predictive analytics to solve real problems in areas ranging from sales and marketing to operations. Carlberg offers unprecedented insight into building powerful, credible, and reliable forecasts, helping you gain deep insights from Excel that would be difficult to uncover with costly tools such as SAS or SPSS. Fully updated for Excel 2016, this guide contains valuable new coverage of accounting for seasonality and managing complex consumer choice scenarios. Throughout, Carlberg provides downloadable Excel 2016 workbooks you can easily adapt to your own needs, plus VBA code–much of it open-source–to streamline especially complex techniques. Step by step, you’ll build on Excel skills you already have, learning advanced techniques that can help you increase revenue, reduce costs, and improve productivity. By mastering predictive analytics, you’ll gain a powerful competitive advantage for your company and yourself. Learn the “how” and “why” of using data to make better decisions, and choose the right technique for each problem Capture live real-time data from diverse sources, including third-party websites Use logistic regression to predict behaviors such as “will buy” versus “won’t buy” Distinguish random data bounces from real, fundamental changes Forecast time series with smoothing and regression Account for trends and seasonality via Holt-Winters smoothing Prevent trends from running out of control over long time horizons Construct more accurate predictions by using Solver Manage large numbers of variables and unwieldy datasets with principal components analysis and Varimax factor rotation Apply ARIMA (Box-Jenkins) techniques to build better forecasts and clarify their meaning Handle complex consumer choice problems with advanced logistic regression Benchmark Excel results against R results

Predictive Analytics

Author: Conrad Carlberg
Publisher: Que Publishing
ISBN: 9780132967259
Release Date: 2012-07-02
Genre: Business & Economics

Excel predictive analytics for serious data crunchers! The movie Moneyball made predictive analytics famous: Now you can apply the same techniques to help your business win. You don’t need multimillion-dollar software: All the tools you need are available in Microsoft Excel, and all the knowledge and skills are right here, in this book! Microsoft Excel MVP Conrad Carlberg shows you how to use Excel predictive analytics to solve real-world problems in areas ranging from sales and marketing to operations. Carlberg offers unprecedented insight into building powerful, credible, and reliable forecasts, showing how to gain deep insights from Excel that would be difficult to uncover with costly tools such as SAS or SPSS. You’ll get an extensive collection of downloadable Excel workbooks you can easily adapt to your own unique requirements, plus VBA code—much of it open-source—to streamline several of this book’s most complex techniques. Step by step, you’ll build on Excel skills you already have, learning advanced techniques that can help you increase revenue, reduce costs, and improve productivity. By mastering predictive analytics, you’ll gain a powerful competitive advantage for your company and yourself. • Learn both the “how” and “why” of using data to make better tactical decisions • Choose the right analytics technique for each problem • Use Excel to capture live real-time data from diverse sources, including third-party websites • Use logistic regression to predict behaviors such as “will buy” versus “won’t buy” • Distinguish random data bounces from real, fundamental changes • Forecast time series with smoothing and regression • Construct more accurate predictions by using Solver to find maximum likelihood estimates • Manage huge numbers of variables and enormous datasets with principal components analysis and Varimax factor rotation • Apply ARIMA (Box-Jenkins) techniques to build better forecasts and understand their meaning

Predictive Analytics

Author: Conrad George Carlberg
Publisher: Pearson Education
ISBN: 9780789749413
Release Date: 2012-07-02
Genre: Business & Economics

Explains how to use Excel predictive analytics to solve problems in areas ranging from sales and marketing to operations. Reveals how to build credible and reliable forecasts. Describes advanced techniques to build revenue, reduce costs and improve productivity. Includes downloadable Excel workbooks to adapt to your own requirements.

More Predictive Analytics

Author: Conrad Carlberg
Publisher: Que Publishing
ISBN: 9780134070933
Release Date: 2015-08-18
Genre: Computers

Accurate, practical Excel predictive analysis: powerful smoothing techniques for serious data crunchers! In More Predictive Analytics, Microsoft Excel® MVP Conrad Carlberg shows how to use intuitive smoothing techniques to make remarkably accurate predictions. You won’t have to write a line of code--all you need is Excel and this all-new, crystal-clear tutorial. Carlberg goes beyond his highly-praised Predictive Analytics, introducing proven methods for creating more specific, actionable forecasts. You’ll learn how to predict what customers will spend on a given product next year… project how many patients your hospital will admit next quarter… tease out the effects of seasonality (or patterns that recur over a day, year, or any other period)… distinguish real trends from mere “noise.” Drawing on more than 20 years of experience, Carlberg helps you master powerful techniques such as autocorrelation, differencing, Holt-Winters, backcasting, polynomial regression, exponential smoothing, and multiplicative modeling. Step by step, you’ll learn how to make the most of built-in Excel tools to gain far deeper insights from your data. To help you get better results faster, Carlberg provides downloadable Excel workbooks you can easily adapt for your own projects. If you’re ready to make better forecasts for better decision-making, you’re ready for More Predictive Analytics. Discover when and how to use smoothing instead of regression Test your data for trends and seasonality Compare sets of observations with the autocorrelation function Analyze trended time series with Excel’s Solver and Analysis ToolPak Use Holt's linear exponential smoothing to forecast the next level and trend, and extend forecasts further into the future Initialize your forecasts with a solid baseline Improve your initial forecasts with backcasting and optimization Fully reflect simple or complex seasonal patterns in your forecasts Account for sudden, unexpected changes in trends, from fads to new viral infections Use range names to control complex forecasting models more easily Compare additive and multiplicative models, and use the right model for each task

Decision Analytics

Author: Conrad George Carlberg
Publisher: Que Publishing
ISBN: 9780789751683
Release Date: 2013
Genre: Business & Economics

Explains how to distil big data into manageable sets and use them to optimise business and investment decisions. Reveals techniques to improve a wide range of decisions, and use simple Excel charts to grasp the results. Includes downloadable Excel workbooks to adapt to your own requirements.

Business Analysis

Author: Conrad Carlberg
Publisher: Pearson Education
ISBN: 0789746891
Release Date: 2010-06-09
Genre: Computers

ANSWER KEY BUSINESS QUESTIONS CONTROL COMPANY FINANCES FORECAST SALES PREPARE BUSINESS CASES MAKE BETTER INVESTMENT DECISIONS IMPROVE QUALITY USE EXCEL 2010 TO GAIN DEEPER INSIGHTS, MAKE SMARTER DECISIONS, AND EARN MORE PROFITS Using real-world examples, Carlberg helps you put Excel’s features and functions to work and get the power of quantitative analysis behind your management decisions. Excel expert Conrad Carlberg shows how to use Excel 2010 to perform the core financial tasks every manager and entrepreneur must master: analyzing statements, planning and controlling company finances, making investment decisions, and managing sales and marketing. Using real-world examples, Carlberg helps you get the absolute most out of Excel 2010’s newest features and functions. Along the way, you’ll discover the fastest, best ways to handle essential tasks ranging from importing business data to analyzing profitability ratios. Becoming an Excel expert has never been easier! You’ll find crystal-clear instructions, insider insights, complete step-by-step projects, and more. It’s all complemented by an extraordinary set of web-based resources, from sample journals and ledgers to business forecasting tools. • Use Excel analysis tools to solve problems throughout the business • Build and work with income statements and balance sheets • Value inventories and current assets, and summarize transactions • Calculate working capital and analyze cash flows • Move from pro formas to operating budgets that help guide your management decisions • Prepare business cases incorporating everything from discount rates to margin and contribution analysis About MrExcel Library: Every book in the MrExcel Library pinpoints a specific set of crucial Excel skills, and presents focused tasks and examples for performing them rapidly and effectively. Selected by Bill Jelen, Microsoft Excel MVP and mastermind behind the leading Excel solutions website MrExcel.com, these books will: • Dramatically increase your productivity–saving you 50 hours a year, or more • Present proven, creative strategies for solving real-world problems • Show you how to get great results, no matter how much data you have • Help you avoid critical mistakes that even experienced users make

Statistical Analysis

Author: Conrad Carlberg
Publisher: Que Publishing
ISBN: 9780134840482
Release Date: 2017-11-15
Genre: Business & Economics

USE EXCEL’S STATISTICAL TOOLS TO TRANSFORM YOUR DATA INTO KNOWLEDGE Nationally recognized Excel expert Conrad Carlberg shows you how to use Excel 2016 to perform core statistical tasks every business professional, student, and researcher should master. Using real-world examples and downloadable workbooks, Carlberg helps you choose the right technique for each problem and get the most out of Excel’s statistical features. Along the way, he clarifies confusing statistical terminology and helps you avoid common mistakes. You’ll learn how to use correlation and regression, analyze variance and covariance, and test statistical hypotheses using the normal, binomial, t, and F distributions. To help you make accurate inferences based on samples from a population, Carlberg offers insightful coverage of crucial topics ranging from experimental design to the statistical power of F tests. Updated for Excel 2016, this guide covers both modern consistency functions and legacy compatibility functions. Becoming an expert with Excel statistics has never been easier! In this book, you’ll find crystal-clear instructions, insider insights, and complete step-by-step guidance. Master Excel’s most useful descriptive and inferential statistical tools Understand how values cluster together or disperse, and how variables move or classify jointly Tell the truth with statistics—and recognize when others don’t Infer a population’s characteristics from a sample’s frequency distribution Explore correlation and regression to learn how variables move in tandem Use Excel consistency functions such as STDEV.S( ) and STDEV.P( ) Test differences between two means using z tests, t tests, and Excel’s Data Analysis Add-in Identify skewed distributions using Excel’s new built-in box-and-whisker plots and histograms Evaluate statistical power and control risk Explore how randomized block and split plot designs alter the derivation of F-ratios Use coded multiple regression analysis to perform ANOVA with unbalanced factorial designs Analyze covariance with ANCOVA, and properly use multiple covariance Take advantage of Recommended PivotTables, Quick Analysis, and other Excel 2016 shortcuts

Predictive Business Analytics

Author: Lawrence Maisel
Publisher: John Wiley & Sons
ISBN: 9781118240151
Release Date: 2013-09-26
Genre: Business & Economics

Discover the breakthrough tool your company can use to make winning decisions This forward-thinking book addresses the emergence of predictive business analytics, how it can help redefine the way your organization operates, and many of the misconceptions that impede the adoption of this new management capability. Filled with case examples, Predictive Business Analytics defines ways in which specific industries have applied these techniques and tools and how predictive business analytics can complement other financial applications such as budgeting, forecasting, and performance reporting. Examines how predictive business analytics can help your organization understand its various drivers of performance, their relationship to future outcomes, and improve managerial decision-making Looks at how to develop new insights and understand business performance based on extensive use of data, statistical and quantitative analysis, and explanatory and predictive modeling Written for senior financial professionals, as well as general and divisional senior management Visionary and effective, Predictive Business Analytics reveals how you can use your business's skills, technologies, tools, and processes for continuous analysis of past business performance to gain forward-looking insight and drive business decisions and actions.

Marketing Analytics

Author: Wayne L. Winston
Publisher: John Wiley & Sons
ISBN: 9781118417300
Release Date: 2014-01-08
Genre: Computers

Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data. This expert book offers the perfect solution. Written by data analysis expert Wayne L. Winston, this practical resource shows you how to tap a simple and cost-effective tool, Microsoft Excel, to solve specific business problems using powerful analytic techniques—and achieve optimum results. Practical exercises in each chapter help you apply and reinforce techniques as you learn. Shows you how to perform sophisticated business analyses using the cost-effective and widely available Microsoft Excel instead of expensive, proprietary analytical tools Reveals how to target and retain profitable customers and avoid high-risk customers Helps you forecast sales and improve response rates for marketing campaigns Explores how to optimize price points for products and services, optimize store layouts, and improve online advertising Covers social media, viral marketing, and how to exploit both effectively Improve your marketing results with Microsoft Excel and the invaluable techniques and ideas in Marketing Analytics: Data-Driven Techniques with Microsoft Excel.

R for Microsoft Excel Users

Author: Conrad Carlberg
Publisher: Que Publishing
ISBN: 9780134571898
Release Date: 2016-11-11
Genre: Business & Economics

This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Microsoft Excel can perform many statistical analyses, but thousands of business users and analysts are now reaching its limits. R, in contrast, can perform virtually any imaginable analysis–if you can get over its learning curve. In R for Microsoft® Excel Users, Conrad Carlberg shows exactly how to get the most from both programs. Drawing on his immense experience helping organizations apply statistical methods, Carlberg reviews how to perform key tasks in Excel, and then guides you through reaching the same outcome in R–including which packages to install and how to access them. Carlberg offers expert advice on when and how to use Excel, when and how to use R instead, and the strengths and weaknesses of each tool. Writing in clear, understandable English, Carlberg combines essential statistical theory with hands-on examples reflecting real-world challenges. By the time you’ve finished, you’ll be comfortable using R to solve a wide spectrum of problems–including many you just couldn’t handle with Excel. • Smoothly transition to R and its radically different user interface • Leverage the R community’s immense library of packages • Efficiently move data between Excel and R • Use R’s DescTools for descriptive statistics, including bivariate analyses • Perform regression analysis and statistical inference in R and Excel • Analyze variance and covariance, including single-factor and factorial ANOVA • Use R’s mlogit package and glm function for Solver-style logistic regression • Analyze time series and principal components with R and Excel

Predictive Analytics with Microsoft Azure Machine Learning 2nd Edition

Author: Valentine Fontama
Publisher: Apress
ISBN: 9781484212004
Release Date: 2015-08-26
Genre: Computers

Predictive Analytics with Microsoft Azure Machine Learning, Second Edition is a practical tutorial introduction to the field of data science and machine learning, with a focus on building and deploying predictive models. The book provides a thorough overview of the Microsoft Azure Machine Learning service released for general availability on February 18th, 2015 with practical guidance for building recommenders, propensity models, and churn and predictive maintenance models. The authors use task oriented descriptions and concrete end-to-end examples to ensure that the reader can immediately begin using this new service. The book describes all aspects of the service from data ingress to applying machine learning, evaluating the models, and deploying them as web services. Learn how you can quickly build and deploy sophisticated predictive models with the new Azure Machine Learning from Microsoft. What’s New in the Second Edition? Five new chapters have been added with practical detailed coverage of: Python Integration – a new feature announced February 2015 Data preparation and feature selection Data visualization with Power BI Recommendation engines Selling your models on Azure Marketplace

Fundamentals of Forecasting Using Excel

Author: Kenneth D. Lawrence
Publisher: Industrial Press Inc.
ISBN: 083113335X
Release Date: 2009
Genre: Computers

Forecasting is an integral part of almost all business enterprises. This book provides readers with the tools to analyze their data, develop forecasting models and present the results in Excel. Progressing from data collection, data presentation, to a step-by-step development of the forecasting techniques, this essential text covers techniques that include but not limited to time series-moving average, exponential smoothing, trending, simple and multiple regression, and Box-Jenkins. And unlike other products of its kind that require either high-priced statistical software or Excel add-ins, this book does not require such software. It can be used both as a primary text and as a supplementary text. Highlights the use of Excel screen shots, data tables, and graphs. Features Full Scale Use of Excel in Forecasting without the Use of Specialized Forecast Packages Includes Excel templates. Emphasizes the practical application of forecasting. Provides coverage of Special Forecasting, including New Product Forecasting, Network Models Forecasting, Links to Input/Output Modeling, and Combination of Forecasting.

Microsoft Excel 2013 Data Analysis and Business Modeling

Author: Wayne Winston
Publisher: Pearson Education
ISBN: 9780735681071
Release Date: 2014-01-15
Genre: Business & Economics

Master business modeling and analysis techniques with Microsoft Excel 2013, and transform data into bottom-line results. Written by award-winning educator Wayne Winston, this hands-on, scenario-focused guide shows you how to use the latest Excel tools to integrate data from multiple tables—and how to effectively build a relational data source inside an Excel workbook. Solve real business problems with Excel—and sharpen your edge Summarize data with PivotTables and Descriptive Statistics Explore new trends in predictive and prescriptive analytics Use Excel Trend Curves, multiple regression, and exponential smoothing Master advanced Excel functions such as OFFSET and INDIRECT Delve into key financial, statistical, and time functions Make your charts more effective with the Power View tool Tame complex optimization problems with Excel Solver Run Monte Carlo simulations on stock prices and bidding models Apply important modeling tools such as the Inquire add-in

Predictive Analytics for Marketers

Author: Barry Leventhal
Publisher: Kogan Page Publishers
ISBN: 9780749479947
Release Date: 2018-02-03
Genre: Business & Economics

Predictive analytics has revolutionized marketing practice. It involves using many techniques from data mining, statistics, modelling, machine learning and artificial intelligence, to analyse current data and make predictions about unknown future events. In business terms, this enables companies to forecast consumer behaviour and much more. Predictive Analytics for Marketers will guide marketing professionals on how to apply predictive analytical tools to streamline business practices. Including comprehensive coverage of an array of predictive analytic tools and techniques, this book enables readers to harness patterns from past data, to make accurate and useful predictions that can be converted to business success. Truly global in its approach, the insights these techniques offer can be used to manage resources more effectively across all industries and sectors. Written in clear, non-technical language, Predictive Analytics for Marketers contains case studies from the author's more than 25 years of experience and articles from guest contributors, demonstrating how predictive analytics has been used to successfully achieve a range of business purposes.

Excel Sales Forecasting For Dummies

Author: Conrad Carlberg
Publisher: John Wiley & Sons
ISBN: 9781119291435
Release Date: 2016-06-23
Genre: Computers

Excel at predicting sales and forecasting trends using Microsoft Excel! If you're a sales or marketing professional, you know that forecasting sales is one of the biggest challenges you face on the job. Unlike other books on the subject, Excel Sales Forecasting For Dummies, 2nd Edition leaves arcane business school terms and complex algebraic equations at the door, focusing instead on what you can do right now to utilize the world's most popular spreadsheet program to produce forecasts you can rely on. Loaded with confidence boosters for anyone who succumbs to sweaty palms when sales predictions are mentioned, this trusted guide show you how to use the many tools Excel provides to arrange your past data, set up lists and pivot tables, use moving averages, and so much more. Before you know it, you'll become a forecaster par excellence—even if numbers aren't your jam. Choose the right forecasting method Find relationships in your data Predict seasonal sales Filter lists or turn them into charts Consider this guide your crystal ball—and start predicting the future with confidence and ease!