Research Matters

Author: Rebecca Moore Howard
Publisher: McGraw-Hill Education
ISBN: 0073405949
Release Date: 2012-01-24
Genre: Reference

Research Matters. Make it your own. Research Matters unites research, reasoning, documentation, and composing into a cohesive whole, helping students see the conventions of writing as a network of responsibilities writers have . . . . . .to other writers. Research Matters clarifies the responsibility writers have to one another - to treat information fairly and accurately and to craft writing that is fresh and original - their own! . . .to the audience. Research Matters stresses the importance of using conventions appropriate to the audience, to write clearly, and to provide readers with the information and interpretation they need to make sense of a topic. . . .to the topic. Research Matters emphasizes the writer's responsibility to explore a topic thoroughly and creatively, to assess sources carefully, and to provide reliable information at a depth that does the topic justice. . . .to themselves. Research Matters encourages writers to take their writing seriously and to approach writing and research as an opportunity to learn about a topic and to expand their scope as writers. By framing writing in the context of responsibility, Research Matters addresses composition students as mature and capable fellow participants in the research and writing process. The second edition includes more information on the author's exciting research findings from the Citation Project which helps students better understand proper sourcing and documentation and how to avoid plagiarism in their research.

Market Research Matters

Author: Robert Duboff
Publisher: John Wiley & Sons
ISBN: 0471360058
Release Date: 2000-03-20
Genre: Business & Economics

When it comes to planning a winning corporate strategy, many business leaders fail to consider market research. This is a critical mistake. Done correctly and with creativity, market research can provide real value by serving as the radar that will alert your business to the perils—and opportunities—that lie ahead. Excellent marketing insight is the edge that differentiates business winners from losers. It can help your company in its effort to make—not merely serve—markets. Businesses that successfully anticipate major marketplace shifts such as e-commerce, PCs, or the demand for bottled water reap rewards of legendary proportions. Few do. Less dramatic but equally important is the opportunity to improve customer understanding and marketing, which can grow profits daily. Businesses should and can do better at this. This book will show you how. As a result of their work with the Advertising Research Foundation, authors Robert Duboff and Jim Spaeth know that market research can and should be a backbone of any business strategy. They believe research needs to move beyond its traditional, limited role of a "numbers function" to its proper place as a vehicle for enlightening decision making. Market Research Matters provides you with tools to better align your company’s market research and business forecast efforts to the overall business strategy and operations. It polishes the traditional marketing research techniques and reveals new ones that can help any company avoid the pitfalls of focusing only on the present—and seize the opportunities that an uncertain future has to offer. A section on "Mapping the Future" includes four variables to consider when dealing with the unknown: Futures—alternate scenarios modeling. These models will help you look beyond today’s urgencies and assess broad trends sweeping your business. Customers—your buyers. Test the demand and need for products or services that do not yet exist using leading-edge market research techniques. Economics—the cost dynamics of the business. Determine what will be required to win competitively. Alignment—unity of purpose. Make sure all within your company share the vision—and pursue it together. You’ll learn step by step how the research function can best serve your business’s needs. Market research will allow you to: Build customer and employee loyalty Successfully analyze your competition—present and future Prepare for the connected economy spearheaded by the Internet Understanding the recent past and present is necessary to research the future, but it is not enough. A diagnostic is included to allow you to assess how your business is progressing in each area. You’ll also see how to reasonably forecast what the Internet, the Internet’s offspring, and the new markets they engender will be like a few years from now. You need insight into the dynamics of the marketplace to act in anticipation of what might happen. Market Research Matters will help you make certain your business is up to the challenge of becoming a truly future-focused business.

Research Matters

Author: Franzél Du Plooy-Cilliers
Publisher:
ISBN: 1485102014
Release Date: 2014
Genre: Social sciences

"Research matters is an introductory research title aimed at undergraduate students. It explains research in its entirety to the novice researcher in an accessible and comprehensive manner. The overriding aim of the book is to introduce the basic concepts and principles of the research process and provide a solid foundation on which inexperienced researchers can build their research knowledge and skills."--Back cover.

Research Matters MLA 2016 Update

Author: Rebecca Moore Howard
Publisher: McGraw-Hill Education
ISBN: 1260088294
Release Date: 2017-02-28
Genre: Language Arts & Disciplines

Research Matters. Make it your own. Research Matters unites research, reasoning, documentation, and composing into a cohesive whole, helping students see the conventions of writing as a network of responsibilities writers have . . . . . .to other writers. Research Matters clarifies the responsibility writers have to one another - to treat information fairly and accurately and to craft writing that is fresh and original - their own! . . .to the audience. Research Matters stresses the importance of using conventions appropriate to the audience, to write clearly, and to provide readers with the information and interpretation they need to make sense of a topic. . . .to the topic. Research Matters emphasizes the writer's responsibility to explore a topic thoroughly and creatively, to assess sources carefully, and to provide reliable information at a depth that does the topic justice. . . .to themselves. Research Matters encourages writers to take their writing seriously and to approach writing and research as an opportunity to learn about a topic and to expand their scope as writers. By framing writing in the context of responsibility, Research Matters addresses composition students as mature and capable fellow participants in the research and writing process. The second edition includes more information on the author's exciting research findings from the Citation Project which helps students better understand proper sourcing and documentation and how to avoid plagiarism in their research.

Change Matters

Author: sj Miller
Publisher: Peter Lang
ISBN: 1433106825
Release Date: 2010
Genre: Education

Change Matters, written by leading scholars committed to social justice in English education, provides researchers, university instructors, and preservice and inservice teachers with a framework that pivots social justice toward policy. The chapters in this volume detail rationales about generating social justice theory in what Freire calls «the revolutionary process» through essays that support research about teaching about the intersections between teaching for social change and teaching about social injustices, and directs us toward the significance of enacting social justice methodologies. The text unpacks how education, spiritual beliefs, ethnicity, age, gender, ability, social class, political beliefs, marital status, sexual orientation, gender expression, language, national origin, and education intersect with the principles by which we live and the multiple identities that we embody as we move from space to space. This book is critical reading for anyone who strives to cease inequitable schooling practices by conducting research in education to inform more just policies.

School Integration Matters

Author: Erica Frankenberg
Publisher: Teachers College Press
ISBN: 9780807774700
Release Date: 2016
Genre: Education

More than 60 years after the Brown v. Board of Education decision declared segregated schooling inherently unequal, this timely book sheds light on how and why U.S. schools are experiencing increasing segregation along racial, socioeconomic, and linguistic lines. It offers policy and programmatic alternatives for advancing equity and describes the implications for students and more broadly for the nation. The authors look at the structural and legal roots of inequity in the United States educational system and examine opportunities to support integration efforts across the educational pipeline (pre-k to higher education). School Integration Matters examines: The need to increase school integration to advance equity.The roots of persisting inequity in U.S. schools.Current practices that adversely affect historically marginalized groups.K–12 integration and bilingual education policy.The challenges and opportunities to advancing integration within higher education.Future directions and policy recommendations for pursuing integration for equity. “This is the book that reignites the civil rights movement for the 21st century, written and edited by a powerful new generation of civil rights scholars.” —Patricia Gandara, co-director, The Civil Rights Project, UCLA “This is visionary scholarship at its best and it moves far beyond the policy vacuum and the black-white paradigm to suggest workable solutions for a multiracial future. Educators and policy makers need this book.” —Gary Orfield, Co-Director, Civil Rights Project, UCLA Contributors: Martha Cecilia Bottia, Courtney D. Cogburn, Erica Frankenberg, Liliana M. Garces, Rachel Garver, Cynthia Gordon da Cruz, Mariela Gutierrez, Megan Hopkins, Michael Hilton, Daniel Kiel, Richard Lambert, Savannah Larimore, Rebecca Lowenhaupt, Roslyn Arlin Mickelson, P. Zitlali Morales, Lindsay Pérez Huber, Aria Razfar, Jeanne L. Reid, Matthew Patrick Shaw, Philip Tegeler, Hoang Vu Tran, Tina Trujillo, Brenda Pulido Villanueva

The Knowledge Translation Toolkit

Author: Gavin Bennett
Publisher: IDRC
ISBN: 9788132105855
Release Date: 2011-06-06
Genre: Social Science

The Knowledge Translation Toolkit provides a thorough overview of what knowledge translation (KT) is and how to use it most effectively to bridge the “know–do” gap between research, policy, practice, and people. It presents the theories, tools, and strategies required to encourage and enable evidence-informed decision-making. Drawing from the experience of specialists in relevant disciplines around the world, this toolkit builds upon extensive research into the principles and skills of KT: its theory and literature, its evolution, strategies, and challenges. The book covers an array of crucial KT enablers—from context mapping to evaluative thinking—supported by practical examples, implementation guides, and references.

Brain Matters

Author: Pat Wolfe
Publisher: ASCD
ISBN: 9781416610670
Release Date: 2010
Genre: Education

Everyone agrees that what we do in schools should be based on what we know about how the brain learns. Until recently, however, we have had few clues to unlock the secrets of the brain. Now, research from the neurosciences has greatly improved our understanding of the learning process, and we have a much more solid foundation on which to base educational decisions. In this completely revised and updated second edition, Patricia Wolfe clarifies how we can effectively match teaching practice with brain functioning. Encompassing the most recent and relevant research and knowledge, this edition also includes three entirely new chapters that examine brain development from birth through adolescence and identify the impact of exercise, sleep, nutrition, and technology on the brain. Brain Matters begins with a "mini-textbook" on brain anatomy and physiology, bringing the biology of the brain into context with teaching and learning. Wolfe describes how the brain encodes, manipulates, and stores information, and she proposes implications that recent research has for practice--why meaning is essential for attention, how emotion can enhance or impede learning, and how different types of rehearsal are necessary for different types of learning. Finally, Wolfe introduces and examines practical classroom applications and brain-compatible teaching strategies that take advantage of simulations, projects, problem-based learning, graphic organizers, music, active engagement, and mnemonics. These strategies are accompanied by actual classroom scenarios--spanning the content areas and grade levels from lower elementary to high school--that help teachers connect theory with practice.

Reading Matters

Author: Catherine Sheldrick Ross
Publisher: Libraries Unltd Incorporated
ISBN: 1591580668
Release Date: 2006-01
Genre: Education

A road map to the research on reading and libraries, and a cogent case for the library's vital role in the life of a reader--from childhood through adulthood.

Nonfiction Matters

Author: Stephanie Harvey
Publisher: Stenhouse Publishers
ISBN: 9781571100726
Release Date: 1998-01-01
Genre: Education

A guide to bringing nonfiction into the curriculum in third through eighth-grade classrooms, with strategies and ideas for reading nonfiction, conducting research, and writing reports.