Search Engine Optimization SEO Secrets

Author: Danny Dover
Publisher: John Wiley & Sons
ISBN: 1118078292
Release Date: 2011-03-21
Genre: Computers

Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of the most competitive search phrases Search engine optimization (SEO) is the process of creating, formatting and promoting web pages in a manner that ensures that they are ranked highly for chosen keyword phrases after a user performs a Web search. This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consultants. You'll take your Internet marketing skills to the next level as you gain a thorough understanding of standard SEO techniques such as on-page optimization, off-page optimization, and link building. Packed with real-world examples, this essential guide demonstrates how real SEO consultants work with Fortune 500 companies to get the results they desire. Coverage includes: Understanding Search Engine Optimization Relearning How You See the Web Picking the Right SEO Tools Finding SEO Problems Solving SEO Problems SEO Best Practices The SEO Consulting Process Comprehensive Site Audit (Informational Website) Comprehensive Site Audit (E-Commerce Website) Understanding the SEO Industry Search Engine Verticals Optimizing for Alternative Search Engines Setting Up a Testing Platform SEO Resources Attending SEO Conferences

Search Engine Optimization SEO Secrets

Author: Danny Dover
Publisher: John Wiley & Sons
ISBN: 9780470554180
Release Date: 2010-12-08
Genre: Computers

Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of the most competitive search phrases Search engine optimization (SEO) is the process of creating, formatting and promoting web pages in a manner that ensures that they are ranked highly for chosen keyword phrases after a user performs a Web search. This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consultants. You'll take your Internet marketing skills to the next level as you gain a thorough understanding of standard SEO techniques such as on-page optimization, off-page optimization, and link building. Packed with real-world examples, this essential guide demonstrates how real SEO consultants work with Fortune 500 companies to get the results they desire. Explains the basics of search engine optimization (SEO) and how it enables a specific site to rank high in a Web search based on particular keyword phrases Shares little-known tricks and tips of SEO consultants that work with Fortune 500 companies Demonstrates how to perform a professional SEO Web site audit Reveals the techniques that current SEO leaders use to remain high in rankings Divulges secrets for spying on your competitors' ranking techniques As the only book focused on the subject of SEO consulting, this must-have resource unveils secret tricks of the trade.

Search Engine Optimization SEO Secrets

Author: Danny Dover
Publisher: John Wiley & Sons
ISBN: 9781118078310
Release Date: 2011-03-21
Genre: Computers

Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of the most competitive search phrases Search engine optimization (SEO) is the process of creating, formatting and promoting web pages in a manner that ensures that they are ranked highly for chosen keyword phrases after a user performs a Web search. This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consultants. You'll take your Internet marketing skills to the next level as you gain a thorough understanding of standard SEO techniques such as on-page optimization, off-page optimization, and link building. Packed with real-world examples, this essential guide demonstrates how real SEO consultants work with Fortune 500 companies to get the results they desire. Coverage includes: Understanding Search Engine Optimization Relearning How You See the Web Picking the Right SEO Tools Finding SEO Problems Solving SEO Problems SEO Best Practices The SEO Consulting Process Comprehensive Site Audit (Informational Website) Comprehensive Site Audit (E-Commerce Website) Understanding the SEO Industry Search Engine Verticals Optimizing for Alternative Search Engines Setting Up a Testing Platform SEO Resources Attending SEO Conferences

Confidential SEO Secrets Revised and Expanded 2010 Edition

Author: Allen Harkleroad
Publisher:
ISBN: 0978999738
Release Date: 2010-01-01
Genre: Computers

Top search engine optimization techniques to propel your website to the top search results on Google, Bing, Yahoo and other search engines. I rely solely on search engines to attract visitors and customers, and sixteen years later my search engine optimization techniques have stood the test of time and search engine changes and, in the process, helped me to keep my overhead low.

Seo for 2011

Author: Sean Odom
Publisher: MediaWorksPublising.com
ISBN: 9781450727976
Release Date: 2010-11
Genre:

SEO For 2011 contains strategies for 2011 to help you optimize your website and dominate the world's leading search engines. The Internet is now the telephone book. So as a business you have to adapt and not only adapt well, you have to do one better than your competitors so your name comes up at the top of the list on any keyword search. This is the only guide you need to place your website at the top of the major search engines in 2011! (Includes complete coverage of Google Caffeine, Google Instant, and the latest in search engine optimization.)

Fifty SEO Ideas

Author: Jason McDonald
Publisher: Createspace Independent Pub
ISBN: 1480057800
Release Date: 2012
Genre: Business & Economics

Welcome to Fifty SEO Ideas! SEO, of course, stands for Search Engine Optimization, the art and science of getting your company to the top of Google's free results, for free, using free SEO tips, tools, and techniques. While SEO certainly sounds wonderful, getting your company to the top of Google can seem overwhelming. Why do some companies show up on page one of Google, while others are buried pages deep? What are the technical tips and tricks that propel a product or service to the top of the search engines? And why do so many people talk about SEO yet so few seem to actually know anything concrete about how to get it done? Fifty SEO Ideas aims to make SEO easy by giving you a playbook of simple, practical SEO to-do?s. Great cooks like Julia Child taught cooking one recipe at a time, while great coaches like Vince Lombardi taught football one play at a time. Fifty SEO Ideas helps you understand SEO one idea at a time. That said, Fifty SEO Ideas is not a step-by-step guide to SEO! It is an ideabook: a book of ideas, in no particular order. It is meant to spur your own thinking, for you to read a suggestion and say to yourself, ?Yes, that's for me!? or ?No, that doesn't really apply to my needs.? For a systematic step-by-step system of SEO, please refer to my SEO Fitness Workbook on Amazon or my online classes at JM-SEO.org. Fifty SEO Ideas is meant to get your juices flowing, and to break SEO down into easy-to-understand, easy-to-implement doable ideas.

Professional SEO Secrets

Author: Anto.Y
Publisher: LAP Lambert Academic Publishing
ISBN: 9783659189760
Release Date: 2012-07-18
Genre:

This book describes about Search Engine optimization for modern age professionals. Most of the books does not provide any detailed about SEO but this book explains about the basic search engine details and this book can make a person as SEO professional within 5 days. The working principles of search engine and the working of all the components in it are explained elaborately. All the optimizing methods are shown in neat screen shots so that you can use hands on experience. This is a complete training kit for web masters and cyber security professionals. It is very useful to ethical hackers and helps to identify fake pages, ranking and complete online/offline tools. After using this book you can itself optimize any search engine like Google, Yahoo!, and Bing. Actually this book is for the purpose to make you know about the difference between search engine and types of search engines. You can save your money by optimizing the search engine by yourself instead of spending it to SEO Company. Now a day the generations are too busy and this training kit makes it easy and saves your time. Advanced tricks and tips are also given for SEO beginners.

WordPress Search Engine Optimization

Author: Michael David
Publisher: Packt Publishing Ltd
ISBN: 9781785887802
Release Date: 2015-10-28
Genre: Computers

A complete guide to dominating search engines with your WordPress site About This Book Everything you need to get your WordPress site to the top of search engines and bring thousands of new customers to your blog or business Learn everything from keyword research and link building to customer conversions, in this complete guide Packed with real-word examples to help get your site noticed on Google, Yahoo, and Bing Who This Book Is For This book is for anyone who runs any of the over 90,000,000 WordPress installations throughout the world. If you can login to your WordPress website, you can implement most of the tips in this book without any coding experience. What You Will Learn The elements that search engines use to rank websites—and how to optimize your site for premium placement Harness social media sites to extend the reach of your site and gain more visitors Discover the high-volume, high-value search phrases that customers use when searching for your products or services Avoid dangerous black-hat optimization techniques and the people who advocate and purvey them Build high-quality, high-value links from other websites to raise your rankings in search engines Create optimized and engaging content that both search engines and readers will love Avoid common SEO mistakes that can get your site penalized by search engines In Detail WordPress is a powerful platform for creating feature-rich and attractive websites but, with a little extra tweaking and effort, your WordPress site can dominate search engines and bring thousands of new customers to your business. WordPress Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results. You'll take your WordPress site to the next level; you'll brush aside even the stiffest competition with the advanced tutorials in this book. Style and approach This is a practical, hands-on book based around sound SEO techniques specifically applied to WordPress. Each chapter starts with a brief overview of the important concepts then quickly moves into practical step-by-step actions you can take immediately. Throughout the book, you'll get clear instructions and detailed screenshots, so you can see exactly what to do each step of the way.

Outsmarting Google

Author: Evan Bailyn
Publisher: Que Publishing
ISBN: 9780132678681
Release Date: 2011-03-16
Genre: Business & Economics

“There are millions of idiots running around calling themselves Gurus. Evan is different. He goes in and simply gets it done the right way—legally, quick, and smart. Every company I start goes through Evan. I’d be crazy not to use him.” —Peter Shankman Outsmarting Google Breakthrough Google site optimization techniques from one of the world’s leading authorities on SEO! If you aren’t at or near the top of Google searches, you won’t be found. Your company might as well not exist. But many common Google “search optimization” techniques don’t work—or even make things worse. In Outsmarting Google, world-renowned search expert Evan Bailyn reveals real, gritty, up-to-the-minute tactics that helped him attract more than 50,000,000 visitors last year without spending a dime on advertising! You won’t find any unethical “black hat” tricks here: only proven techniques that reflect comprehensive testing and extraordinary insight into Google’s secret rules. Read this book: Discover the supercharged site optimization techniques Google doesn’t want you to know! New high-profit SEO solutions for every marketer, entrepreneur, and site owner! • Uncover SEO myths and outdated techniques that no longer work • Leverage Google’s deep knowledge of how and why people search • Integrate five core SEO ingredients: keywords, links, meta page title, URL structure, and time • Understand what’s really involved in choosing the best keywords • Acquire links that help, and avoid links from “bad neighborhoods” • “Age” your sites to build trust and escape the dreaded Google “sandbox” • Use Google AdWords to cost-effectively complement SEO and cover your “long tail” • Convert SEO results into paying customers • Optimize for Facebook, Twitter, and YouTube • Improve performance on Bing and Yahoo! without compromising your Google ranking • Prepare for brand-new trends in personalized and real-time search

Google Semantic Search

Author: David Amerland
Publisher: Pearson Education
ISBN: 9780789751348
Release Date: 2013
Genre: Business & Economics

"David Amerland demystifies Knowledge Graph (TM), TrustRank (TM), AuthorityRank (TM), personalized and mobile search, social media activity, and much more in this plain-English book teaching how to be ahead of the curve when it comes to SEO techniques. Drawing on deep knowledge of Google's internal workings and newest patents, he also reveals the growing impact of social networks on SEO performance. This book is designed for businesspeople, not technologists, and gives easy-to-follow instructions that reflect radical changes at Google and beyond."--Publisher's description.

SEO For 2013

Author: Sean Odom
Publisher: Mediaworks Publishing
ISBN: 0984860053
Release Date: 2013-02-28
Genre: Computers

SEO For 2013: Search Engine Optimization Secrets(SEO) is the only DO-IT-YOURSELF SEO GUIDE you need. This book has been completely rewritten and updated for 2013 and contains all the SEO strategies, tips, instructions, coding examples, and information you need to optimize your website and dominate the world's leading search engines. The Internet is today's telephone book and as a business you have to adapt and not only well, but you have to do it better than ALL of your competitors so your name comes up at the top of the list for any keyword search. No longer can you just buy a full page ad in a telephone book to stand out. You have to do the equivalent on the Internet. Your website has to stand out from a pool of 900 million other business websites. This is the most up-to-date tell-all SEO guide for anyone trying to reach the highly coveted #1 ranking on Google, Bing, and Yahoo! You will learn from the number one leading SEO consultants and SEO experts in the industry who will teach you the specific SEO techniques that deliver top rankings and keep your website on page one. Whether you're a search engine optimization(SEO) expert or trying to perform SEO on your own, the SEO techniques revealed in this book will give you everything you need to dominate the leading search engines. This is the only guide you need to place your website at the top of the major search engines in 2013! (Includes complete SEO coverage of Google Panda and Penguin Updates, Google Author, Google and Bing Webmaster Tools, the new Disavow Link Tool, Local SEO Search, Google Analytics, and the latest in SEO.

The Art of SEO

Author: Eric Enge
Publisher: "O'Reilly Media, Inc."
ISBN: 9781491903650
Release Date: 2015-08-17
Genre: Computers

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Examine the effects of Google’s Panda and Penguin algorithms Consider opportunities in mobile, local, and vertical SEO Build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit the book website (http://www.artofseobook.com) for FAQs and to post your own burning questions. You’ll have access to special offers and discounts on various SEO tools and services. You can also get exclusive access to instructional videos related to the concepts in the book by sending an email to [email protected]

SEO Made Easy

Author: Evan Bailyn
Publisher: Pearson Education
ISBN: 9780789751232
Release Date: 2013-12-19
Genre: Business & Economics

Presents simple, effective SEO strategies for acquiring top spots at Google, Yahoo!, and Bing, explaining the system underlying Google's algorithm and the main components of successful Google optimization.

Search Engine Optimization SEO

Author: Jennifer Grappone
Publisher: John Wiley & Sons
ISBN: 1118025504
Release Date: 2010-12-22
Genre: Computers

The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it’s the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic. A successful SEO plan is vital to any business with an online presence This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system Fully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web.