Social Media Recruitment

Author: Andy Headworth
Publisher: Kogan Page Publishers
ISBN: 9780749473716
Release Date: 2015-05-03
Genre: Business & Economics

In order to attract the right people into your organization despite a global shortfall of talented candidates, new methods are now needed to reach future talent. Social media needs to become a vital part of any recruitment strategy. Social Media Recruitment combines practical guidance with case studies and insights from industry thought leaders to provide a full understanding of what social media means for HR and recruitment and how to successfully integrate and use it. It covers the essentials from the beginning to the end of the process, including employer branding, interviewing and onboarding, and how to assess the ROI of the social media recruitment strategy. Ideal for all HR and recruitment professionals, and anyone responsible for talent strategy, this practical guide focuses on devising and implementing a social media recruitment strategy that works for your organization and is aligned with your recruitment objectives.

Social Media Recruitment

Author: Andy Headworth
Publisher: Kogan Page
ISBN: 0749479213
Release Date: 2016-03-28
Genre: Business & Economics

As the landscape of recruiting changes, different methods are needed to reach talent, and social media is a key channel. However, many HR and recruiting professionals are not equipped with the expertise to create a social media recruiting strategy. In a series of easy to follow chapters and manageable steps, Social Media Recruitment covers the essentials from the beginning to the end of the process, including: how to implement a social media strategy; the crossover between HR, recruiting and marketing; measuring ROI; HR policies and procedures needed; big data and HR; using technology in recruiting, such as video interviewing; social media as an internal collaboration and communication tool across companies; how social media will impact recruiting and HR in the future.

Recruiting on the Web

Author: Michael Foster
Publisher: McGraw Hill Professional
ISBN: 007142895X
Release Date: 2003-01-13
Genre: Business & Economics

Recruiting on the Web is the most comprehensive and advanced guide to Internet recruiting available anywhere. It explains the best practices, creative ideas and recruiting tools used by the most forward-looking companies and professional recruiters to lower their recruiting costs, slash cycle time, and hire the very best candidates via the Web. Recruiting on the Web will help recruiters and Human Resources professionals plan a Web-based recruiting campaign to quickly fill a position with the right candidate. It will also help managers, executives, and small-business owners save thousands of dollars in advertising costs by taking charge of their own hiring process, using the power of the Web. Readers will learn to: Organize inexpensive but highly effective job posting campaigns Select, evaluate and post to the best niche job boards Work more successfully with Monster.com, HotJobs, CareerBuilder Find candidates hidden in companies, universities, and organizations Build a recruiting Web site Find great diversity candidates using the Web Build a Web-based employee referral system Build a Web-based college recruiting plan And much more

Brand for Talent

Author: Mark Schumann
Publisher: John Wiley & Sons
ISBN: 0470463708
Release Date: 2009-03-23
Genre: Business & Economics

Praise for Brand for Talent "As a marketer, nothing is more important than building a strong, relevant brand. As a leader, nothing is more important than creating an energized, talented group of employees. Brand for Talent provides a compelling framework and great practical tips. It will change the way you think about your people strategy." CAMMIE DUNAWAY, Nintendo of America "Brand for Talent is your wake up call to the realities of today's hiring marketplace. Branding baristas Mark Schumann and Libby Sartain welcome you with a steaming mug of half philosophy and half pragmatism topped with real-world examples. Get Brand for Talent, get amped and get going!" —BRAD WHITWORTH, ABC, Cisco, IABC Fellow, IABC Past Chairman "In this compelling and incisive book, Mark Schumann and Libby Sartain bring branding into the realm of human resource management." —HAYAGREEVA RAO, Graduate School of Business, Stanford University "This is a fascinating book. Using the power of a consumer brand as a lever to retain talent is a given. What hasn't been done until this book is to put the brand to work in order to attract the best. Who would have thought that social networking would become the new battleground in the hunt? This is one human resources book I actually enjoyed reading." —LOU WILLIAMS ABC, APR, L.C. Williams & Associates, IABC Fellow, IABC Past Chairman, Institute for Public Relations Fellow "Mark Schumann and Libby Sartain bring unique experiences and examples that show how to go beyond simple recruiting to create a sustainable talent system for good times and tough times." —Dr. JOHN BOUDREAU, Marshall School of Business, University of Southern California Join Us at Josseybass.com Register at www.josseybass.com/email for more information on our publications, authors, and to receive special offers.

Successful Interviewing and Recruitment

Author: Rob Yeung
Publisher: Kogan Page Publishers
ISBN: 9780749462239
Release Date: 2010-11-03
Genre: Business & Economics

Plenty of managers know how to interview but few can interview well. Successful Interviewing and Recruitment teaches you how to structure the interview, spot exceptional candidates and hire only the best who will add value to your business. Guiding you towards questions to ask as well as questions not to ask, you will learn how to challenge candidates while treating them fairly, so that the best candidates will want to work for you. Based on proven techniques, this book tells you how to put a candidate at ease, helps you to construct competency-based questions, shows you how to identify liars and helps you to design practical tests to measure candidates abilities. Packed with practical information for anyone from the owner of a small company to managing director of an international business, it is an indispensible guide that will help you to choose the right person for the job.

Employer Branding For Dummies

Author: Richard Mosley
Publisher: John Wiley & Sons
ISBN: 9781119071785
Release Date: 2017-01-19
Genre: Business & Economics

Attract the very best talent with a compelling employer brand! Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. Written by two of the most recognized leaders in employer brand, Richard Mosley and Lars Schmidt, this book gives you actionable advice and expert insight you need to build, scale, and measure a compelling brand. You'll learn how to research what makes your company stand out, the best ways to reach the people you need, and how to convince those people that your company is the ideal place to exercise and develop their skills. The book includes ways to identify the specific traits of your company that aligns with specific talent, and how to translate those traits into employer brand tactic that help you draw the right talent, while repelling the wrong ones. You'll learn how to build and maintain your own distinctive, credible employer brand; and develop a set of relevant, informative success metrics to help you measure ROI. This book shows you how to discover and develop your employer brand to draw the quality talent you need. Perfect your recruitment marketing Develop a compelling employer value proposition (EVP) Demonstrate your employer brand ROI Face it: the very best employees are the ones with the most options. Why should they choose your company? A strong employer brand makes the decision a no-brainer. It's good for engagement, good for retention, and good for the bottom line. Employer Branding For Dummies helps you hone in on your unique, compelling brand, and get the people you need today.

The Talent Magnet

Author: Richard Evans
Publisher: Createspace Independent Publishing Platform
ISBN: 1535120592
Release Date: 2016-07-06
Genre:

Employer Branding & Recruitment Marketing Strategies to Attract Millennial Talent. It's predicted that, by the year 2025, more than 75% of the global workforce will be made up of Millennial talent. Some call them Gen Y; others label them Millennials. Whatever you wish to call this generation, it's true to say that those born between the early 1980s and the late 1990s think differently, act differently, and ultimately react differently to any other age group. They have different ambitions and views on work to those that came before them. The consumer's buying dynamic has changed: often a customer interested in buying a product has done 60-70% of their research before a salesperson gets involved. This is exactly what is happening in the job market with candidates and employers - so when it comes to recruiting the best talent, you need to get this right. Employer branding and intelligent recruitment marketing is vital to attract and engage the Millennial generation of talent. This book will help you become a winning employer of choice. Be remarkable. Become a "Talent Magnet."

The Professional Recruiter s Handbook

Author: Jane Newell Brown
Publisher: Kogan Page Publishers
ISBN: 9780749465421
Release Date: 2012-07-03
Genre: Business & Economics

As recruitment becomes ever more important to a business achieving its corporate objectives, recruiters must raise their game, delivering new and innovative solutions while also doing their job well and achieving the results needed for their clients and candidates. The Professional Recruiter's Handbook, second edition, is a complete guide to achieving success in recruitment. The authors explore the techniques used by the most successful recruiters, both agency and client-side, to understand what creates excellence in recruitment. Containing up-to-date practical advice on attracting the right candidates and finding and retaining new clients, it explains how to develop a recruitment strategy to ensure the recruitment professional can successfully fulfil the roles taken on. The book is supported by numerous case studies and interviews with recruitment professionals.

The Employer Brand

Author: Simon Barrow
Publisher: John Wiley & Sons
ISBN: 111999554X
Release Date: 2011-01-19
Genre: Business & Economics

Levels of 'employer brand awareness' are rising fast across Europe, North America and Asia-Pacific, as leading companies realise that skilled, motivated employees are as vital to their commercial success as profitable customers and apply the principles of branding to their own organization. Starting with a review of the pressures which have generated current interest in employer branding, this definitive book goes on to look at the historical roots of brand management and the practical steps necessary to achieve employer brand management success - including the business case, research, positioning, implementation, management and measurement. Case studies of big-name employer brand stories include Tesco, Wal-Mart, British Airways and Prêt a Manger.

Employer Brand Management

Author: Richard Mosley
Publisher: John Wiley & Sons
ISBN: 9781118898512
Release Date: 2014-08-21
Genre: Business & Economics

Attract, recruit, and retain the very best with a strategic employer brand From one of the world's leading pioneers in the employer brand discipline and author of the first book on the subject The Employer Brand, comes the long-awaited practical follow-up Employer Brand Management. Talented, motivated employees are a company's best assets, and the techniques in this book help attract, recruit, and retain the very best. A successful employer brand reaches beyond the boardroom to establish confidence, loyalty, and enthusiasm all the way down the ladder. Employer Brand Management gives readers a personal grasp of a new approach to people management. It draws on significant advances in practices among leading companies to provide a handbook for employer brand development and implementation. With a wide range of case studies and examples, you'll be taken step-by-step through the employer brand development process. You will find information on the latest developments in technology, with particular attention paid to socially-enabled recruitment marketing and employee communication and engagement. You will: Follow the process of brand planning, definition, implementation, and application Discover how brand thinking can strengthen strategy and reinforce HR value Improve existing recruitment and talent management programs Learn the importance of employee engagement in the brand experience

Corporate Brand Personality

Author: Lesley Everett
Publisher: Kogan Page Publishers
ISBN: 9780749471385
Release Date: 2016-02-03
Genre: Business & Economics

Corporate Brand Personality addresses the increasing need for organizations to refocus and realign their corporate culture in order to compete in a business world that demands trust, respect and strong values. Moving beyond simply how products are marketed and perceived, it shows the reader how to lead and engage people at every level within the organization to ensure consistent engagement with brand values. Including practical models to show how corporate culture and values can be managed and improved, Corporate Brand Personality also provides real examples and case studies from the Marriott Hotel Group and Water Wellbeing Group among others that show how people's behaviours can deeply affect brand reputation through all areas of the business. Incorporating a complete strategy from start to finish, this book will help the reader build visible leadership, project an authentic brand image and reinforce their company's values.

The Talent Sourcing and Recruitment Handbook

Author: Shally Steckerl
Publisher: Weddles
ISBN: 1928734790
Release Date: 2013-05-01
Genre: Business & Economics

Comprehensive and up-to-date, this valuable resource offers tested trade secrets for finding talented workers online. Covering all the latest trends, tools, tips, and tricks, focus is placed on practical applications that improve the acquisition, onboarding, and management of employees—sourcing them better, smarter, faster, and cheaper than the competition. From outreach through social media to specialized Google commands, this authoritative handbook is a dynamic weapon for recruiters, professionals, and sourcing specialists wishing to compete in the global marketplace.

The Rich Recruiter

Author: Andrew Leong
Publisher: Createspace Independent Publishing Platform
ISBN: 1519364474
Release Date: 2014-05-23
Genre:

Whether you're new to recruitment, an experienced recruiter or a struggling recruiter, The Rich Recruiter is a step by step guide on how rich recruitment consultants achieve their success. The Rich Recruiter has been written specifically for recruitment consultants working for recruitment agencies. Therefore, it has remained completely true to the industry. You'll learn: 1. How to win new clients, even in a competitive market 2. How to handle objections and bypass preferred supplier lists (PSL) 3. How to get past difficult gatekeepers 4. How to acquire the direct numbers and email addresses of those hard to reach clients 5. How to write, structure and target winning e-shots that pull in jobs 6. Where to find and how to approach the best candidates that'll beat your competitors 7. How to significantly reduce candidate dropouts during the recruitment process 8. How increase your candidate's interview skills so they get the job 9. How to get meetings and how to conduct meetings with clients that'll win their business 10. How to successfully negotiate and close deals that'll maximise your fee rate while creating a win-win situation 11. How to cold call and do spec calls that'll put you head and shoulders above your competitors 12. How to create and maximise your recruitment luck

Executive Recruiting For Dummies

Author: David E. Perry
Publisher: John Wiley & Sons
ISBN: 9781119159087
Release Date: 2017-03-20
Genre: Business & Economics

Tips and strategies to fill executive-level positions Recruiting for high-end executives requires a special skill-set, and Executive Recruiting For Dummies is here to help you add this niche talent to your arsenal. Whether you're an in-house human resources manager or a professional recruiter at a search firm, this friendly guide walks you through each step of filling that senior, executive, or other highly specialized position. This book covers the globalization of talent and the advantages of executive recruiting. It provides expert guidance on finding the right candidates, conducting hardy screening and interviewing processes, closing deals, and more. There are 10,000,000 businesses in America that hire at least one senior executive a year, and most turn to commissioning a third-party organization, such as an executive search firm. Rather than losing that next top-tier recruiting job, let Executive Recruiting For Dummies show you how to add this highly desirable and sought-after skill to your resume. Learn to recruit with precision Create a robust interview process Close the deal with a winning offer Find out how to work with professional recruiters Discover how to find the best talent and retain and attract clients with the help of Executive Recruiting For Dummies.