Total Competition

Author: Ross Brawn
Publisher: Simon and Schuster
ISBN: 9781471162374
Release Date: 2016-11-03
Genre: Biography & Autobiography

Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published. Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button and Lewis Hamilton to make them world champions. In 2017, he was appointed F1's managing director, motor sports, by the sport's new owners Liberty Media. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong. Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cut-throat world they inhabited, where coming second is never good enough. This book will appeal not only to the millions of Formula One fans who want to understand how Brawn operates, it will also provide many lessons in how to achieve your own business goals. 'A must-have insight into the awe-inspiring career of a true motor racing great' Daily Express

Total Competition

Author: Ross Brawn
Publisher: Simon & Schuster UK
ISBN: 1471162389
Release Date: 2017-10-17
Genre: Self-Help

From Ross Brawn—one of the most successful figures in Formula One auto racing—comes a compelling insider’s account of what it takes to win, featuring practical advice for overcoming obstacles and becoming a champion both on and off the racetrack. Formula One racing is a wildly popular global sport with millions of fans and billions more engineering dollars at stake. For four decades, Ross Brawn has been one of the most innovative technical directors and team principals in the high-stakes world of Formula One. He is considered the most successful competitor in the history of Formula One to date, and “the closest thing there is to a certifiable genius” (The Wall Street Journal). Leading Benetton, Ferrari, Honda, and Mercedes, he has worked with legendary drivers such as Michael Schumacher, Jenson Button, and Lewis Hamilton to make them Grand Prix champions. Now, in this fascinating book, presented as a frank conversation between Brawn and fellow Formula One competitor Adam Parr, Brawn reflects upon his career, shares the philosophies and methods that led to his success, and offers lessons that every leader working with teams—at work, play, or home—can use to achieve their own goals, too. Brawn and Parr share details about the unique pressures of Formula One racing and the intense, cutthroat world they inhabited, where coming in second place is never good enough. Just as Phil Knight recounted his accomplishments and devastating setbacks in the building of the Nike brand in the New York Times bestseller Shoe Dog, this book also provides a blueprint for leading teams, imparting lessons such as “Embrace Humility,” “Invest in People and Culture,” “Strive for Simplicity, Manage Complexity,” and much more.

Total Competition

Author: Ross Brawn
Publisher:
ISBN: 1471162354
Release Date: 2016-11-03
Genre:

Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published. Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button and Lewis Hamilton to make them world champions. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong. Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cut-throat world they inhabited, where coming second is never good enough. Just as Sir Alex Ferguson used his experiences as a football manager to write Leading, this book will appeal not only to the millions of Formula One fans who want to understand how Brawn operated, it will also provide many lessons in how to achieve your business goals.

Sales Mastery

Author: Chuck Bauer
Publisher: John Wiley & Sons
ISBN: 1118007867
Release Date: 2011-02-16
Genre: Business & Economics

Distinguish yourself as a "Sales Master" and win big in business today! Your personal and professional distinctions are THE precursor to closing the deal. Why? Because most salespeople are not distinctive-all they do is follow one another. Sales Mastery gives you Chuck Bauer's unique personal experience as a highly successful salesman turned sales coach. You'll connect with his methodology, proven by salespeople in every industry, to distinguish yourself, build your sales skills, and win deals again and again. Each chapter focuses on one important quality of salesmanship enabling you to actualize your potential as a prosperous seller Includes tips for mastering sales presentations, phone pitches, customer objections, and closing strategies Learn how to market yourself shamelessly, close sales according to your clients' dominant personality styles, and make prospects chase you Author is a nationally recognized sales trainer and coach Sales Mastery gives you the toolset to break away from the pack to be the sales leader you always wanted to be... and reap the bigger commission checks that result!

No Holds Barred Fighting

Author: Mark Hatmaker
Publisher: Tracks Publishing
ISBN: 9781884654176
Release Date: 2002
Genre: Sports & Recreation

This instructional guide explains the origins of submission wrestling, the underlying fighting skill associated with such events as the Ultimate Fighting Championships and the King of the Cage. It explores its various offshoots and influences and features hundreds of photographs to demonstrate techniques and training exercises. Rules and regulations regarding associated competitions, workout programs, and match etiquette are thoroughly discussed, and resources for further research are included. Full of self-defensive skills and tips that improve physical fitness, confidence, and mental toughness, this book starts the novice on the path to proper training and provides fundamental information for all skill levels.

Total Dirt Rider Manual

Author: Pete Peterson
Publisher: Weldon Owen
ISBN: 9781681880822
Release Date: 2015-09-01
Genre: Sports & Recreation

Many motorcyclists got their start on a dirt bike, and many more have learned the joy and freedom of trail riding and adventure touring. Affordable, easy to ride and fun, dirt bikes are a great way to enjoy the great outdoors and build riding skills. This book covers riding and wrenching basics, as well as more advanced X-games style tricks. The Total Dirt Rider Manual, from Pete Peterson and the Editors of Dirt Rider magazine, is your all-inclusive guide to dirt bike riding. With high-quality design, intricate detail, and a durable flexicover—this manual is the perfect gift! Gear: From how to buy the best bike to evaluating a used ride; suit up for style safety, and comfort. Also learn how to adapt your gear to a wide range of riding conditions. Riding: Dirt riding is not just a great form of outdoor recreation, it’s a sport in its own right, and this book has the information you need to enjoy a casual day on the trails or to compete year round. Wrenching: Dirt Rider is renowned for its “Dr. Dirt” feature, which breaks down repairs from the everyday to the highly specialized into simple, step-by-step tutorials. This book features the best of those, allowing any rider to become their own mechanic and save money. Suspension: A bike’s suspension is vital, expensive to fix, and tricky to diagnose. If there’s one thing off-road riders crave, it’s the ability and know-how to do this maintenance themselves. This special section delivers with clear, detailed but quick-to-grasp, tips from America’s top race-bike mechanics; this section alone could save a rider thousands of dollars. Whether you enjoy trail-riding and exploring the backcountry, aspiring to motocross stardom, wondering how they do those amazing freestyle flips, this book is packed with hands-on, off-road tips and tricks to get you there – and keep you moving.

Competing Against Time

Author: George Stalk
Publisher: Simon and Schuster
ISBN: 9781439105412
Release Date: 1990-03-01
Genre: Business & Economics

Today, time is the cutting edge. In fact, as a strategic weapon, contend George Stalk, Jr., and Thomas M. Hout, time is the equivalent of money, productivity, quality, even innovation. In this path-breaking book based upon ten years of research, the authors argue that the ways leading companies manage time—in production, in new product development, and in sales and distribution—represent the most powerful new sources of competitive advantage. With many detailed examples from companies that have put time-based strategies in place, such as Federal Express, Ford, Milliken, Honda, Deere, Toyota, Sun Microsystems, Wal-Mart, Citicorp, Harley-Davidson, and Mitsubishi, the authors describe exactly how reducing elapsed time can make the critical difference between success and failure. Give customers what they want when they want it, or the competition will. Time-based companies are offering greater varieties of products and services, at lower costs, and with quicker delivery times than their more pedestrian competitors. Moreover, the authors show that by refocusing their organizations on responsiveness, companies are discovering that long-held assumptions about the behavior of costs and customers are not true: Costs do not increase when lead times are reduced; they decline. Costs do not increase with greater investment in quality; they decrease. Costs do not go up when product variety is increased and response time is decreased; they go down. And contrary to a commonly held belief that customer demand would be only marginally improved by expanded product choice and better responsiveness, the authors show that the actual results have been an explosion in the demand for the product or service of a time-sensitive competitor, in most cases catapulting it into the most profitable segments of its markets. With persuasive evidence, Stalk and Hout document that time consumption, like cost, is quantifiable and therefore manageable. Today's new-generation companies recognize time as the fourth dimension of competitiveness and, as a result, operate with flexible manufacturing and rapid-response systems, and place extraordinary emphasis on R&D and innovation. Factories are close to the customers they serve. Organizations are structured to produce fast responses rather than low costs and control. Companies concentrate on reducing if not eliminating delays and using their response advantage to attract the most profitable customers. Stalk and Hout conclude that virtually all businesses can use time as a competitive weapon. In industry after industry, they illustrate the processes involved in becoming a time-based competitor and the ways managers can open and sustain a significant advantage over the competition.

How to Build a Car

Author: Adrian Newey
Publisher: HarperCollins
ISBN: 0008293392
Release Date: 2018-09-20
Genre: Biography & Autobiography

'Adrian has a unique gift for understanding drivers and racing cars. He is ultra competitive but never forgets to have fun. An immensely likeable man.' Damon HillThe world's foremost designer in Formula One, Adrian Newey OBE is arguably one of Britain's greatest engineers and this is his fascinating, powerful memoir.How to Build a Car explores the story of Adrian's unrivalled 35-year career in Formula One through the prism of the cars he has designed, the drivers he has worked alongside and the races in which he's been involved. A true engineering genius, even in adolescence Adrian's thoughts naturally emerged in shape and form - he began sketching his own car designs at the age of 12 and took a welding course in his school summer holidays. From his early career in IndyCar racing and on to his unparalleled success in Formula One, we learn in comprehensive, engaging and highly entertaining detail how a car actually works. Adrian has designed for the likes of Mario Andretti, Nigel Mansell, Alain Prost, Damon Hill, David Coulthard, Mika Hakkinen, Mark Webber and Sebastian Vettel, always with a shark-like purity of purpose: to make the car go faster. And while his career has been marked by unbelievable triumphs, there have also been deep tragedies; most notably Ayrton Senna's death during his time at Williams in 1994. Beautifully illustrated with never-before-seen drawings, How to Build a Car encapsulates, through Adrian's remarkable life story, precisely what makes Formula One so thrilling - its potential for the total synchronicity of man and machine, the perfect combination of style, efficiency and speed.

Total Office Design

Author: Kerstin Zumstein
Publisher:
ISBN: 0500515867
Release Date: 2011
Genre: Architecture

Featuring 50 cutting-edge projects from around the world, this international survey of workplace design is the ultimate resource for anyone creating the workplace of today or tomorrow. Abundantly illustrated with plans and photographs throughout, the book is divided into three colour-coded sections. Part 1 showcases low-cost workplaces created for small companies. Part 2 is a collection of medium-sized projects, all of which place a strong emphasis on environmental sensitivity and getting the most from a restricted budget. Part 3 is a selection of offices designed for large companies; here too the aim is to be as eco-friendly as possible, as well as to provide spaces that promote productivity, creativity and enhanced interaction between employees. The projects in each section are located across the globe. From Selgas Canos semi-subterranean, tubular office in a forest near Madrid, to the living skin of Harmonia 57 in São Paolo, each project proves that our workplaces neednt be boring, expensive or harmful to the environment.

The Total Money Makeover

Author: Dave Ramsey
Publisher: Thomas Nelson Inc
ISBN: 9781595550781
Release Date: 2009-12-29
Genre: Business & Economics

A strategy for changing attitudes about personal finances covers such topics as getting out of debt, the dangers of cash advances and keeping spending within income limits.

Competition in Higher Education Branding and Marketing

Author: Antigoni Papadimitriou
Publisher: Springer
ISBN: 9783319585277
Release Date: 2017-10-06
Genre: Education

This volume provides a critical examination of branding and marketing in higher education from national, regional, and global perspectives. Contributors with expertise in higher education, sociology, comparative and international education, marketing, rankings, and educational philanthropy use novel theoretical frameworks and cases from Africa, Asia, Europe, Latin America, and the US to map the brandscape of higher education. Empirical cases and literature analysis show that brand building is becoming a deliberate goal for higher education. This book illustrates student-institution dynamics, as well as the critical role of policy and professionalization to support branding and marketing strategies in higher education in relation to equity.

The 1000 Project

Author: Canna Campbell
Publisher: Penguin Group Australia
ISBN: 9781760143916
Release Date: 2018-02-26
Genre: Business & Economics

Financial planner Canna Campbell saved $32,000 in twelve months by using her unique strategy of bundling - saving and earning extra money in small, achievable parcels of $1000. Now she wants to empower you to get the same results! Drawing on material from her popular YouTube channel and website, here Canna shares all of her tips and tricks for saving and earning additional money, as well as advice for turning these savings into long-term passive income through savvy investments. She also gives general advice on how to get financially healthy, including how to clear up bad debt and how to manage your superannuation more sensibly. And she'll keep you motivated, focused and on track as you push yourself towards a better financial future. The $1000 Project is like a diet and exercise plan for your finances - you'll see the immediate results in your bank account, and you'll also come out of it feeling financially fit and strong and ready to set yourself up for success.

What Doesn t Kill You

Author: Johnny Herbert
Publisher: Random House
ISBN: 9781473542464
Release Date: 2016-11-03
Genre: Biography & Autobiography

Johnny Herbert was one of the most brilliant natural talents to emerge in motor racing, but for all his bravery and prowess, he's lucky to be alive. After becoming British Junior Karting Champion (losing part of a finger in the process), then the Formula 3 title for Eddie Jordan in 1987, he was all set for a glittering debut season in Formula 1 when he was caught in a mass pile-up at Brands Hatch. That horrific crash threatened to end his career, but Herbert made a miraculous recovery, was a hugely popular winner of the British Grand Prix in 1995, and enjoyed 25 years of competitive motorsport, becoming the only British driver to win the 24 hours of Le Mans followed by a Grand Prix. And all that despite driving every pace in extreme pain; in fact, as the first and only disabled driver in F1 history. While chronicling an extraordinary life behind the wheel with cheer and his trademark cheeky humour, What Doesn't Kill You... contains a wealth of stories from the hard end of Formula 1: on Johnny's team-mate Michael Schumacher, legends like Ayrton Senna and Alain Prost, his fellow British adversaries Damon Hill, Martin Brundle and Nigel Mansell, and of course all those gruesome accidents. With an encyclopaedic knowledge and love of the sport, Johnny Herbert's autobiography, much like the man himself, delivers brilliance from the back of the grid.

Winning the Psychology of Competition

Author: Stuart H. Walker
Publisher: W. W. Norton
ISBN: 0393302679
Release Date: 1980
Genre: Psychology

A successful yacht-racing competitor details the characteristics of typical winners, pointing out how competitiveness can sometimes become self-defeating and arguing that the most successful competitors in sports are those who focus on competence