Ultimate Guide to Local Business Marketing

Author: Perry Marshall
Publisher: Entrepreneur Press
ISBN: 9781613083239
Release Date: 2016-01-18
Genre: Business & Economics

MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google, Yahoo!, and Bing returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords and Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results

Ultimate Guide to Instagram for Business

Author: Kim Walsh Phillips
Publisher: Entrepreneur Press
ISBN: 9781613083574
Release Date: 2017-05-16
Genre: Business & Economics

SELL MORE WITH INSTAGRAM Are you ready to tap into Instagram’s booming network of 600 million viable customers? With the Ultimate Guide to Instagram for Business, social media marketing expert Kim Walsh-Phillips gives you the tools you need to get your due return on investment out of Instagram. From cross-platform branding and marketing advice to practical blueprints for funneling followers, this guide unlocks the secrets successful entrepreneurs use to drive sales directly from Instagram, become experts in their field, and grow their business. Learn how to: Set up an Instagram marketing funnel that converts followers into customers Run effective, lead-generating campaigns with trending hashtags, exclusive contests, and product launches Grow your Instagram following with The 21-Day Blueprint Leverage your Instagram brand to reach celebrity status and gain a competitive advantage Post Instagram stories and live videos to grow your follower base and drive sales Build content with a Quick-Start Lead Magnet Blueprint that will attract your ideal customers Your followers are ready to take action -- give them a reason! Whether you're new to the Instagram world or you're not sure how to get more out of your profile, this guide is the perfect tool for entrepreneurs ready to promote themselves to millions of visual shoppers. With this guide's easy-to-use strategies, easy-to-adapt blueprints, and other great resources, you'll be ready to take the plunge!

No B S Grassroots Marketing Ultimate No Holds Barred Take No Prisoners Guide to Growing Sales and Profits of Local Small Businesses

Author: Dan S. Kennedy
Publisher: Entrepreneur Press
ISBN: 9781599184395
Release Date: 2012-01-12
Genre: Business & Economics

Be a Small Business with BIG IMPACT Called the “professor of harsh reality,” Dan S. Kennedy, joined by local-level marketing specialist Jeff Slutsky, delivers a hard-to-swallow truth to local small business owners like you: You Are in a Fight for Your Life. As a local small business you’re vulnerable to distant online discounters, big box retailers, and other competition, you’ve got to do more than merely get customers—you have to keep them FOR LIFE. And, you have to win them over where your competition can’t—at the street level. Kennedy and Slutsky present local business owners, retailers, service providers, restaurateurs, and professional practice owners with a tactical grassroots marketing plan to help increase customer retention, generate greater referrals, and build a thriving business for the long-term. Covers: 9 inconvenient truths of grassroots marketing Zero-Based Marketing—the solution when you figure out traditional and “non-traditional” marketing is failing you How to use the media as an extension of personality and of relationship—NOT a substitute for it Why most local marketing programs fail and what you need to do to succeed (a 7-Step Plan and tactics) On-site promotions—increase revenue without spending money, time or leaving your operation How to use—and how to waste dollars on—the Internet and other technology PLUS gain access to: FREE – Glazer-Kennedy University Webinar Series FREE – Elite Gold Insider’s Circle Membership* FREE – Income Explosion Guide & CD FREE – Income Explosion FAST START Tele-Seminar

Social Media Marketing The Ultimate Guide

Author: Dale Cross
Publisher: Dale Cross
ISBN: 9781386228677
Release Date: 2019-03-15
Genre: Business & Economics

BILLIONS OF CUSTOMERS ARE WAITING, LEARN HOW TO REACH THEM WITH SOCIAL MEDIA MARKETING AND SKYROCKET YOUR BUSINESS IN 2019 Do you want to learn the basics of how to market your business in an easy-to-use format? In Social Media Marketing - The Ultimate Guide, network marketing expert Dale Cross teaches you proven strategies for marketing and prospecting that allow you to navigate your way through the social media maze and achieve freakishly effective results for your business. From beginners to advanced. You'll discover: Reasons Why Your Content Marketing Campaign Failed Marketing Considerations for Small Business in 2019 Checklist Points Before Engaging In Social Media Marketing Steps to Sell Your Boss on Social Media Marketing Advantages of Social Media Marketing for Your MLM Business Benefits of Developing Adept Social Media Marketing Strategy Tips For a Creating an Engaging Social Media Marketing Campaign Social Media Marketing and Networking 101 AND MUCH, MUCH MORE. Social Media Marketing is the process of picking up consideration and web traffic through the social media sites. Amid this process, the ordinarily imaginative substance to reach the majority through exposure originating from an outsider confided in the source should be created with the end goal for people to share the content of their interest with others and create an awful chain that would influence business to cover and go past the market audience planned. Improve your business through social media marketing, this book is designed to help each reader to reach their audiences in the most effective way. With this book you will reach billions of potential customers instantly following easy-learn step-by-step instructions and discover a lot of insider tips to improve your ROI.

Ultimate Small Business Marketing Guide

Author: James Stephenson
Publisher: Entrepreneur Press
ISBN: 9781613080436
Release Date: 2007-01-01
Genre: Business & Economics

The second edition of this comprehensive guide introduces new marketing, advertising, sales and public relations techniques to the 1,500 proven ideas from the first edition. It adds dozens of new high-tech strategies required to stay one step ahead in today’s highly competitive global marketplace. Off- and online resources have been updated and new ones—including blogs and new websites—have been added.

AdWords f r Dummies

Author: Howard Jacobson
Publisher: John Wiley & Sons
ISBN: 3527704442
Release Date: 2008
Genre: Google

Das Internet bietet ungeahnte Werbemöglichkeiten für Unternehmen. Aber man muss sie auch zu nutzen wissen. Google AdWords ist ein cleveres Onlinemarketing-Tool, mit dem Sie Ihre Website für noch mehr Kunden attraktiv machen können. Der Onlinemarketing-Spezialist Howard Jacobson zeigt Ihnen von der Anmeldung über die Ausarbeitung einer Marketingstrategie bis hin zur ihrer Perfektionierung, wie Sie Google AdWords professionell nutzen und gewinnbringend einsetzen. Sie erfahren, wie Sie die richtigen Suchbegriffe auswählen, um Kunden anzulocken, wie Sie Ihren Markt erforschen, eine Direktmarketing-Strategie entwickeln und den Erfolg Ihrer Anzeigen analysieren und optimieren. Starten Sie durch mit 25 Euro Startguthaben - So wird Ihr Internetauftritt ein Erfolg!

Google Analytics

Author: Markus Vollmert
Publisher:
ISBN: 3836227312
Release Date: 2014-04-28
Genre: Computers


Ultimate Guide to Twitter for Business

Author: Ted Prodromou
Publisher: Entrepreneur Press
ISBN: 9781613081822
Release Date: 2013-02-01
Genre: Business & Economics

Who should you follow? How many people should you follow? How often should you tweet? Most people don’t get Twitter. Longtime internet guru Ted Prodromou shows you how to become someone who does. Set to prove that 140 characters or less and a hashtag can dramatically grow your brand and your business, Prodromou takes you step by step into the Twitterverse and shows you how to tweet your way to the top of your industry.

Quick Start Your Small Business

Author: Steven Garner
Publisher: Createspace Independent Publishing Platform
ISBN: 1986080129
Release Date: 2018-02-28
Genre:

Learn to establish your presence online before your competitors do! It is crucial to learn social marketing to run a successful business in today's market What Will You Get? This guide is for beginners as well people who have some experience in online marketing for their small business. This simple to follow guide will lay out the reasons why its time to market your business locally, and everything you need to know to get started and be very successful. It will also guide you to get the most out of your money and time investment

Ultimate Guide to Optimizing Your Website

Author: Jon Rognerud
Publisher: Entrepreneur Press
ISBN: 9781613082577
Release Date: 2014-01-20
Genre: Business & Economics

Written for beginners, author Jon Rognerud offers every tip, trick, and secret from keyword research and competitive analysis, to marketing and messaging, content development, link building, and conversions and tracking of search engine positions. Local search, social media, and blogging are new to this edition, and show examples on how to optimize these important new development areas. Updated content includes social media search content that reflects strategies and market information to helps business owners easily add this companion to SEO work, blog optimization steps with best SEO tactics for creating search engine friendly sites, and the top ten hottest WordPress plugins for top traffic boost. A local SEO section shows readers how to avoid the most common mistakes on optimizaing for local search and the updated section on Google analytics shows how to track top keywords and pages. An updated link building section provides new white hat SEO link building tactics to provide better long term rankings and traffic building, and an expanded resource section includes updated screen-shots of SEO applied. Step-by-step examples are written with an “at the kitchen table” type dialogue for accessibility and an advanced strategy section takes readers to the next level.

Ultimate Guide to YouTube for Business

Author: Jason R. Rich
Publisher: Entrepreneur Press
ISBN: 9781613082416
Release Date: 2013-09-01
Genre: Business & Economics

From video production to promotion, author Jason R. Rich details how to use the power of YouTube to promote business brands, products, or services, ultimately attracting new customers. Unfamiliar entrepreneurs receive a full tutorial on pre-production and production essentials, from developing video ideas that attract attention to overcoming lighting and sound challenges. Amateur producers receive a full list of equipment needed, and they gain tips from well-known YouTube users on how to produce quality spots without breaking the bank. After covering the basics, Rich — joined by YouTube-savvy entrepreneurs — reveals how small business owners can drive viewers to contact their business. Rich also shows entrepreneurs how they can make money, while promoting themselves.

The Ultimate Guide to Online Marketing for Small Businesses and Start Ups

Author: Oguz Konar
Publisher: CreateSpace
ISBN: 1508876924
Release Date: 2015-03-27
Genre:

The problem most small businesses are facing today is; so many of them do not understand the vitality of having a well-planned marketing system for their business, although most understand the necessity of marketing. However even those who search for tools, strategies and systems for marketing their business come across products and services that are designed for big corporations and billion dollar companies with unlimited marketing budgets. What do they do? They either spend their hard-earned money on various marketing activities and tools with little or no real strategy and "hope" that they would get a positive return on their investments or they begin developing the belief that "marketing doesn't work." Both are extremely dangerous for the longevity of any business. That's the reason I felt obligated to put this book together to share with small business owners some of the tools and strategies, big corporations are taking advantage of, without breaking the bank. The 7 Chapters in this book is filled with proven strategies and tools we use every single day to help our clients attract their ideal clients and grow their practice or small business at an exponential rate and get the best return on investment possible. That's why I highly recommend that you take time to read and comprehend the tactics given in each chapter since they are the result of many years of hard work on identifying the most optimal way to maximize your marketing for small businesses. Whether you only have an idea of a future business or you are already running a small business but struggling with attracting more and "paying" clients, or you might be in the process of expanding your business and looking for marketing strategies to automate your marketing, so you can focus on what you do best, which ever one is your situation, the tools covered in these chapters will give you the necessary ammo to add to your arsenal to make the most of your marketing dollars. This book is great for businesses looking for solutions to automate their marketing and the flow of their clients, patients, and customers through the different mediums of online marketing. It goes into great details giving you step by step instructions to understand; --Proper website design and how it impacts conversion --What is retargeting, and why it's a big deal for small businesses. --Video Marketing and why people prefer video over text. --How to dominate search engines through the use of SEO and PPC strategies to dominate your market. --The use of Direct Mail in the most effective possible way to reach the returns of 500% or more. --Why the 2015 is the year of reputation management, and why it vitally important to manage what your customers put on the web through channels such as Google+, Yahoo, Bing, Yelp, and other directory site. --Why you need to be on social media regardless of what business you are in, but use it to support your brand, not destroy it. And many more topics are covered...

The Boomer s Ultimate Guide to Social Media Marketing

Author: Kalynn Amadio
Publisher: Maven House
ISBN: 9781938548499
Release Date: 2016-03-15
Genre: Business & Economics

Are you a baby boomer business professional struggling to make sense of social media? Discover how to get in front of ideal prospects, increase customer retention and loyalty, and grow your business using social media. You'll see that it's fun to use social media to build your business when you have the right guide showing you the way. This book will show you: Which six social media websites you should be using; What to say and how to say it to build a vibrant community that listens to you; How to identify your ideal prospects and find them on social media sites; How to create and deliver content effectively; How to develop a social media marketing strategy, including a personalized Marketing Action Plan; How to have fun on the journey while gaining mastery over the medium. Like a travel guide, the book gives you a good overview of each social media destination, important insider tips to make your stay more enjoyable, and suggested itineraries to make travel easier as you become acclimated to the new environment. Finally, the book includes step-by-step instructions on how to set up accounts with each social media destination when you're ready to begin your journey.

No B S Guide to Marketing to Leading Edge Boomers Seniors

Author: Dan S. Kennedy
Publisher: Entrepreneur Press
ISBN: 9781613081839
Release Date: 2012-11-01
Genre: Business & Economics

For the next 20 years, roughly 10,000 citizens will hit medicare eligibility each and every day. Understanding their attitudes, interests, spending patterns, buying preferences and the emerging opportunities for profiting by targeted development and marketing of products and services to them is vital to the forward thinking entrepreneur and marketing executive. There is no product, service, industry or profession category unaffected by this demographic sea-change. The leading-edge boomer and senior population quietly controls the majority of the deiscretionary spending and investing capability, so this is the roadmap to the money.