Author: Keith Seume
Publisher: Motorbooks International
Release Date: 1997
The definitive illustrated history of a true world beater. Discover the full story of the amazing VW Beetle--from pre-war KdF-Wagen to today's New Beetle. The book features a color technical appendix illustrating chronologically the major design modifications made during the Beetle's lifetime. Full-color studio photography of 26 milestone models.
Author: Bernhard Rieger
Publisher: Harvard University Press
Release Date: 2013-04-09
Bernhard Rieger reveals how a car commissioned by Hitler and designed by Ferdinand Porsche became a global commodity on a par with Coca-Cola. The Beetle's success hinged on its uncanny ability to capture the imaginations of executives, engineers, advertisers, car collectors, suburbanites, hippies, and everyday drivers aross nations and cultures.
Author: Andrea Hiott
Publisher: Ballantine Books
Release Date: 2012-01-17
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car’s story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world. Andrea Hiott’s wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today’s automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford’s Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler’s concept of “the people’s car” would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world’s most huggable automobile. Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler’s monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon. Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility—a triumph not of the will but of the imagination.
Author: John Gunnell
Publisher: Motorbooks International
Release Date: 2017-06-20
Volkswagen Beetles and their variants are some of the most iconic and easily recognizable cars on the road! The classic air-cooled Volkswagen Beetle, officially the Volkswagen Type 1, is regarded as one of the most important and well-engineered vehicles of the twentieth century. It was the most popular imported car in America in the 1960s, and before that it enjoyed a humble beginning as "the people's car" in its native Germany. The Complete Book of Classic Volkswagens encompasses the evolution of the popular Beetle as well as other variations of Volkswagen's air-cooled cars, vans, and trucks. Thoroughly illustrated, this is an invaluable reference to Volkswagen's collectible and iconic cars. The history of VW automobiles is just as colorful as the hues they were manufactured in, and this book illustrates the full story. German automakers originally sought to supply their countrymen with an automobile that was easy to mass produce. By 1938, they finalized the design for the VW "Bug"--the first rear-engined, rear-wheel-drive configured car. In its heyday, the little rounded Beetle was produced at a rate of more than one million per year. Today, with more than 23 million cars built, the Beetle holds the record as the most-produced passenger car of all time. But the Beetle is only one part of the air-cooled Volkswagen story. The rest--from Type 2 vans, pick-ups, and campers to the Type 113 "Super Beetle"--is included here. If you're the owner of a Volkswagen or if you just love their iconic look and you're interested in their evolution, this book deserves a place on your bookshelf.
This is the complete book covering Volkswagen’s legendary Beetle – written by experts and long-term owners – with the aim of informing and inspiring everyone from the rank-beginner to the long-term enthusiast. The Beetle's pivotal role in the transformation of Volkswagen from a former Nazi-owned operation to a symbol of economic regeneration is carefully outlined. The Beetle’s continuous production run from 1945 to 2003 is highlighted, with pertinent details of the more important changes made to its specification over the years being carefully recorded. The popular Karmann Cabriolet version of the Beetle is also included. The authors explain how to buy the ideal Beetle, and provide a guide to its subsequent care and maintenance. Modifying a Beetle with a larger engine, lowered suspension, cosmetic changes and interior refurbishment is also outlined.
Author: James Richardson
Publisher: Crowood Press UK
Release Date: 2007-11-01
The VW Beetle is one of the best-loved of all classic cars, with many thousands preserved across the world, many in regular use. Over the years countless changes were introduced, together making a mid sixties Beetle, for instance, very different from one built in the mid-50s, or mid-70s, despite the obvious similarities. With the aid of hundreds of full color photographs this book documents all the Beetle's specification changes and model differences during the classic period 1949-67, making it possible to determine the original specification and fittings of any Beetle from this period.
Like a trip down memory lane, the stunning photographs in "Volkswagen Beetle: Portrait of a Legend" celebrate the social impact of the Beetle. From its humble beginning, to its modest restart after World War II, to its success as the best selling bar in the world, to the development of the Concept 1, the New Beetle prototype, "Volkswagen Beetle: Portrait of a Legend" tells the personal side of the Beetle story. Impressive production photos from Volkswagen's archives, as well as many from private collections, create an unforgettable viewpoint of the Beetle legend over the years, and an exciting, occasionally melancholic study of an icon's rise to fame. The book also allows a trip around the globe: after all, the Beetle was the first true world car. The Volkswagen Beetle is arguably the most recognized industrial product shape ever produced. But more than that, it has endured for generations, becoming a part of many families' cultural history. "Volkswagen Beetle: Portrait of a Legend" does not attempt to explain in words the reasons for the Beetle's success and appeal-the pictures themselves tell the story.
A visual guide to the most iconic classic cars of every decade from the 1940s to the 1980s, featuring more than 1,300 photographs and created in association with the Smithsonian Institution. From the Pontiac Chieftain to the Chevrolet Corvette, Classic Car is packed with the marques and models of every decade from the 1940s to the 1980s. Virtual tours offer close-up views of iconic models, and comprehensive catalogs showcase key features with detailed profiles and specifications. To tell the complete story of classic cars, this book also profiles famous designers and manufacturers, like Ferdinand Porsche, and places the cars into wider cultural context by charting their enduring legacy as symbols of luxury and objects of desire. Classic Car is a complete celebration of classic cars and a must-have for all classic car collectors and enthusiasts.
Author: B Wilson
Publisher: TPR Incorporated
Release Date: 1994-04-24
Whether youre a restorer looking to see which door handle you need or an enthusiast admiring the early split windows, this is the book for you! All the cosmetic changes on Beetle sedans and convertibles from 1949-59 are covered. Everything required for true authenticity is in here, from inner body and chassis details to luggage compartment.
The specially commissioned photographs in this book display each Beetle variant model in their full glory. From the military vehicles of the 1930s through the post-WWII cars, up to and including the final German-built model of 1979, this book offers a loving tribute to the car in sumptuous detail. The beautifully restored and kept cars of each decade are displayed across several double page spreads. Parts of each model are shown in close-up, compared and explained using studio photographs of each model's steering wheels, indicators, engine bays and other aspects of design and function. The history of the Beetle is illustrated using contemporary archive photography, and attention is given to the cultural impact of the Beetle as shown through movies (such as the Herbie franchise), advertising and graphic design. This large format, fully illustrated book presents the Beetle as an object of art, albeit one that starts every time and will run forever on reused cooking oil, with a little modification. Word count: 24,000