Guides students and professionals through the fashion design process, from creating a garment to marketing it, in an updated edition that includes new information on digital technology, portfolio building, and other industry topics.
An indispensable primer for students and first-stop reference for professionals, Form, Fit, and Fashion guides the fashion designer through the entire design process, from conceiving a garment to marketing it. This handbook collects the information and ideas essential to planning and executing fashion projects of every scale and distills them in an easy-to-use format that is compact enough to slip into a tote. Linking six central phases in the cycle of fashion—research, editing, design, construction, connection, and evolution—Form, Fit, and Fashion will help designers to develop effective strategies for building a cohesive collection and communicating their vision.
Annotation Fashion and the imagery surrounding it give us a vision of Western culture that is both enticing and alienating. It flaunts capitalism's euphoric emblems of glamour and success but it also represents the underside of modern life, with violence and decay becoming a theme dominating clothing design and photography. This provocative book sets examples from a diverse range of designers and photographers in their cultural and historical context in order to unravel the contradictory emotions of desire and anxiety they provoke.
From Charles Frederick Worth to Nicolas Ghesquière, designers have propelled fashion from an elite craft into a cornerstone of contemporary popular culture. This brilliantly written analysis of the achievements of the 50 greatest names in international fashion explores their lives, both personal and professional, drawing on the latest academic research and on the best of fashion journalism, including the authors' own interviews with designers spanning a 30-year period. The designers' working methods and career highlights are outlined in detailed and wittily written entries that capture the spirit of their times. From Poiret and Patou to Gernreich and Galliano, the sometimes provocative selection of 50 names poses stimulating questions about the definition of a fashion designer in the modern era. A ground-breaking book, this is a definitive introduction to fashion designers that is essential reading for both students and general readers alike.